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Etika v prikritem oglaševanju : analiza vpliva prikritega oglaševanja na nakupe odločitve : zaključna strokovna naloga visoke poslovne šoleLesjak, Katja, 1993-Type of material - undergraduate thesis ; adult, seriousPublication and manufacture - Ljubljana : [K. Lesjak], 2017Language - slovenianCOBISS.SI-ID - 24321510
Author
Lesjak, Katja, 1993-
Other authors
Slavec Gomezel, Alenka
Topics
trženje |
oglaševanje |
oglas |
poslovno komuniciranje |
regulacija |
etika |
raziskave |
analiza |
vedenje potrošnikov |
marketing |
advertising |
advertisement |
business communication |
regulation |
ethics |
research |
analysis |
consumer behaviour
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Library | Call number – location, accession no. ... | Copy status |
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EF, Central Economics Library, Ljubljana | Skladišče II-12350- 3196 IN: 000244907 |
available - reading room |
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Year | Impact factor | Edition | Category | Classification | ||||
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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DRS, in which the journal is indexed
Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Lesjak, Katja, 1993- | ![]() |
Slavec Gomezel, Alenka | 32066 |
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