Vpliv ekološkega managementa in ekološkega marketinga na razvoj podjetij in ekološke usmerjenosti trga v občini Škofja Loka

(UL)

Vpliv ekološkega managementa in ekološkega marketinga na razvoj podjetij in ekološke usmerjenosti trga v občini Škofja Loka

Mihalič, Renata ; Vuk, Drago

Prispevek obravnava ekološki vidik managementa, pri čemer so osvetljena predvsem vprašanja ekološkega razvoja podjetja, kreiranje interne ekološke zavesti in področje ekološkega inovacijskega ... managementa. Posebna pozornost je namenjena tudi ekološkemu marketingu, predvsem z vidika novih priložnosti trženja in integriranja ekološke komponente v marketinško prakso. Prispevek obravnava tudi uveljavljanje okoljskega standarda ISO 14001 in okoljevarstvenozakonsko regulativo. Problematika je obravnavana tudi s predstavitvijo nekaterih rezultatov raziskave, ki je bila opravljena kot diplomska naloga.

Source: Organizacija : revija za management, informatiko in kadre = journal of management, informatics and human resources. - ISSN 1318-5454 (Letn. 32, št. 10, december 1999, str. 564-570)

Type of material - article, component part

Publish date - 1999

Language - slovenian

COBISS.SI-ID - 2625555

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source: Organizacija : revija za management, informatiko in kadre = journal of management, informatics and human resources. - ISSN 1318-5454 (Letn. 32, št. 10, december 1999, str. 564-570)

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Year	Impact factor		Edition		Category		Classification
Year	JCR	SNIP	JCR	SNIP	JCR	SNIP	JCR	SNIP

Links to authors' personal bibliographies	Links to information on researchers in the SICRIS system
Mihalič, Renata	22062
Vuk, Drago	04906

Source: Personal bibliographies and: SICRIS

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