Understanding global cultures : metaphorical journeys through 29 nations, clusters of nations, continents, and diversity
Gannon, Martin J. ; Pillai, Rajnandini
From the Publisher: In Understanding Global Cultures, Fourth Edition, authors Martin J. Gannon and Rajnandini Pillai present the cultural metaphor as a method for understanding the cultural mindsets ...of individual nations, clusters of nations, and even continents. The fully updated Fourth Edition continues to emphasize that metaphors are guidelines to help outsiders quickly understand what members of a culture consider important. This new edition includes
Type of material - book
; adult, serious
Edition - 4th ed.
Publication and manufacture - Los Angeles [etc.] : Sage, cop. 2010
FSS, J. Goričar Central Social Sciences Library, Ljubljana
K 316.7 GANNON, M. J. Understanding Free access
available - outside loan, loan period: 1 months
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