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Oblikovanje cene kot instrument trženja v turističnem gospodarstvu : diplomsko deloPetek, MajdaType of material - undergr. thesisPublication and manufacture - Ljubljana : [M.Petek], 1993Language - slovenianCOBISS.SI-ID - 6130150
Author
Petek, Majda
Other authors
Planina, Janez
Topics
turizem |
trženje |
oblikovanje cene |
tržni mehanizem |
trg |
konkurenca |
definicija |
ponudba |
povpraševanje |
promocija |
distribucija |
ekonomska propaganda |
prodaja |
raziskave |
cena |
stroški |
tipi |
dohodek |
renta |
profit |
prodajne poti |
tourism |
marketing |
pricing |
market mechanism |
market |
competition |
definition |
supply |
demand |
sales promotion |
distribution |
advertising |
sales |
research |
price |
costs |
types |
income |
rent |
profit
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Library | Call number – location, accession no. ... | Copy status |
---|---|---|
EF, Central Economics Library, Ljubljana | Skladišče II-2151- 4561 IN: 000160999 |
available - reading room |
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