Kreativnost pri oglaševanju v športu

(UL)

Kreativnost pri oglaševanju v športu

Vidmar, Boštjan, 1972- ; Vučković, Vojko

V današnjem času nas povsod spremljajo oglasi, tudi v športu. V prenasičenosti oglaševalskega prostora je težko narediti kreativen oglas. Vendar je pomembno, da ima slika ali video, s katerim bomo ... poskušali pritegniti pozornost potencialnih uporabnikov, na spletu za čim manj denarja čim večji doseg. Zato smo se osredotočili na priporočila za pripravo slikovnega ter videogradiva za uspešen oglas na digitalnih kanalih.

Source: Šport : revija za teoretična in praktična vprašanja športa. - ISSN 0353-7455 (Letn. 69, št. 3/4, 2021, str. 29-34)

Type of material - article, component part ; adult, serious

Publish date - 2021

Language - slovenian

COBISS.SI-ID - 89411075

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Vidmar, Boštjan, 1972- | Vučković, Vojko

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source: Šport : revija za teoretična in praktična vprašanja športa. - ISSN 0353-7455 (Letn. 69, št. 3/4, 2021, str. 29-34)

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Year	Impact factor		Edition		Category		Classification
Year	JCR	SNIP	JCR	SNIP	JCR	SNIP	JCR	SNIP

Links to authors' personal bibliographies	Links to information on researchers in the SICRIS system
Vidmar, Boštjan, 1972-
Vučković, Vojko

Source: Personal bibliographies and: SICRIS

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