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Vloga zaposlenih pri izgradnji blagovne znamke hotela : magistrska nalogaUnger, VilijamType of material - master's thesis ; adult, seriousPublication and manufacture - Koper : [V. Unger], 2019Language - slovenianCOBISS.SI-ID - 1541194180
Author
Unger, Vilijam
Other authors
Ruzzier, Mitja
Topics
blagovna znamka |
zaposleni |
notranji branding |
vrednote |
vizija blagovne znamke |
zvestoba blagovni znamki |
zavezanost blagovni znamki |
obljuba blagovne znamke |
identificiranje z blagovno znamko |
brand |
employees |
internal branding |
values |
brand vision |
brand loyalty |
brand commitment |
brand promise |
brand identification
Call number – location, accession no. ... |
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Univerzitetna knjižnica skladišče dis 0000000540 IN: 01000023967 Univerzitetna knjižnica skladišče dis 540 IN: 01000023967 |
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Unger, Vilijam | |
Ruzzier, Mitja | 28257 |
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