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13.
Konkurenčna prednost podjetja Plama-pur d.d. Podgrad ter primerjava s sorodnimi podjetji doma in v Evropski uniji : diplomsko delo
Gerk, Boštjan
V tem diplomskem delu sem želel na analitičen način prikazati konkurenčnost podjetja Plama-pur iz Podgrada ter izvesti primerjavo z nekaterimi podjetji, ki v evropskem merilu veljajo na najboljša. ...Povod za analizo so bili razvojni premiki, ki so se zgodili v letu 1998 ob hkrati boljših rezultatih sorodnih podjetij v Evropski uniji oziroma najboljših v panogi. Analizo sem opravil s pomočjo orodja benchmarking, ki je zmogljiv pripomoček, a je težavno zbiranje tisti dejavnik, ki ovrača od njegove širše uporabe. Ugotavljam, da podjetju ševedno primanjkuje operativnega znanja, šibki pa so tudi delovni procesi. Analiza je pokazala, da podjetje zaostaja na področjih proizvodnega in teknološkega procesa, kakovost izdelkov niha, ima previsoke stroške, znižala se je vrednost prodaje in s tem se je poslabšal poslovni rezultat.
Type of material - undergraduate thesis
Publication and manufacture - Koper : [B. Gerk], 2000
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