Promoting copper catalysts with C60Ethylene glycol, a commodity chemical used as a feedstock and antifreeze agent, is synthesized industrially from dimethyl oxalate (DMO) by hydrogenation over precious-metal palladium catalysts at high pressures (typically 20 bars). Copper-chromium catalysts supported on silica as an alternative have required even high pressures. Zheng et al. show the addition of fullerene (C60) onto copper-silica allows DMO hydrogenation to be performed at ambient pressures with high yield (98%) and without deactivation after 1000 hours (see the Perspective by Gravel and Doris). The use of C60 to stabilize electron-deficient copper species that enhance hydrogen adsorption could likely be applied to other hydrogenation reactions catalyzed by copper. —PDS