The Routledge Handbook of Sport and Sustainable Development is a comprehensive and powerful survey of the ways in which sport engages with its social, environmental, and ethical responsibilities. It ...considers how sport can use its unique profile and platform to influence the attitudes of sport fans and consumers to promote positive social and environmental action around the world and to contribute to sustainable development, perhaps the most important issue of our time. The book is structured around the 17 UN Sustainable Development Goals, with a section devoted to each goal that contains chapters reviewing key theory and current research, measurement and evaluation issues, and the application of current knowledge in real-world development situations. Drawing on research and expertise from management, sociology, development studies, psychology, and other disciplines, the book examines the role that sport must play in areas such as health and well-being, poverty, education, gender equality, decent work, responsible consumption, and climate action. Representing a keynote work on the wider social responsibilities of sport as both an industry and sociocultural activity, this is essential reading for any advanced student or researcher working in sport development, sport management, sport sociology, event studies, development studies, or environmental studies, and for any development practitioner or sport management professional looking to understand how to achieve positive social change in and through sport.
To date, sport research on sexuality has primarily focused on White lesbian, bisexual, and gay (LBG) persons or heterosexual racial minorities; few studies have provided meaningful insight into how ...sexual prejudice affects racial minorities. Thus, the purpose of the current study is to explore the intersection of race, sexual orientation, and gender in the context of collegiate sport and examine the influence of multiple marginalized identities on organizational outcomes. Grounded in intersectionality literature and feminist standpoint theory, semistructured interviews were conducted with 15 current and former intercollegiate sport employees. Results revealed four higher order themes: (a) racially influenced experiences, (b) managing lesbian-ness, (c) organizational climate, and (d) organizational outcomes. This research expands the theoretical knowledge of intersectionality, introduces a turnover intention tipping point phenomenon, and provides mangers with firsthand feedback on current policy and norms that may decrease satisfaction.
The purpose of this study is to utilize egocentric network analysis to predict repurchase behaviors for college football season-ticket holders. Using a research approach grounded in network theory, ...we included the relational and behavioral characteristics of sport fans in a binomial regression model to predict renewal decisions among college football season-ticket holders. More specifically, we developed a model that incorporates the egocentric network variables, past behavior, and behavioral intentions to empirically test which consumer characteristics predict future behavior. Building on previous research emphasizing the role of socializing agents and social connections in sport fan consumption, through the use of egocentric network analysis, we examined the effects of social structure and social context on repurchasing decisions. Moreover, the present study is positioned within the larger discourse on season-ticket holders, as we aimed to add a network theory perspective to the existing research on season-ticket holder churn and renewal.
As sport has gradually become more accepting of LGBTQ individuals, sport organizations have attempted to connect with this lucrative market. The purpose of this paper is to provide an overview of the ...existing research that examines sport marketing issues related to LGBTQ individuals in sport. In doing so, the authors provide a multilevel model for understanding sport consumer perceptions of LGBTQ-inclusive marketing initiatives and highlight key contributions. The authors conclude by offering suggestions for future research. Based on the review of literature, authentic signals of inclusion can generate positive outcomes for fans and sport organizations. However, there is a need to create inclusive spectator sport spaces where LGBTQ fans feel safe and accepted.
The size and buying power of the LGBTQ market should be attractive to savvy sport managers.
A growing number of sport organizations are signaling their inclusivity through marketing communications.
Micro, meso-, and macro-level factors influence sport consumers perceptions of LGBTQ-inclusive signals
Spectator sporting events need to be safe and inclusive spaces for all fans regardless of sexual orientation, gender identity, or gender expression.
LGBTQ athletes are gaining popularity and can be effective endorsers.
Gay men in sport are currently at a historic crossroads. On the one hand, the sport industry has never been more accepting and inclusive of sexual minorities than it is today. On the other hand, ...however, the sociocultural norms and organizational practices within sport that have traditionally stigmatized gay men and influenced their career choices—both in pursuit of and persistence within careers in sport—continue to exist. Drawing from life course theory, the purpose of this study was to qualitatively explore the experiences of 12 gay men working in the sport industry and understand how their awareness (or lack thereof) of the stigma associated with being gay shaped their career decisions. Findings suggest that historical/social context, organizational practices, personal and professional relationships, and the interplay between these factors inform how gay men navigate their stigmatized identities while working in sport.
Scholars have begun to explore the interplay between the multiple identities within a sport fan’s salience hierarchy, noting fandom may compete with other central roles. Researchers have also ...recently emphasized well-being outcomes for fans, with increasing focus on physical health. Though sport consumer behavior and health consciousness have concurrently emerged, the social psychological connection between the two is unclear. Thus, we aim to clarify this relationship. We leverage an emerging quantitative approach: polynomial regression and response surface methodology. Our findings indicate individuals who value both fandom and health consciousness (i.e., demonstrate high fan identity and health consciousness congruence) experience identity conflict, with men reporting higher levels of identity conflict than women. Thus, we contribute to literature on the potential negative sides (or challenges) of fan identity. The food and sedentarism common to fan culture appear to prompt psychological turmoil for health-conscious individuals. Fan identity may naturally integrate with other social roles, yet our results indicate fandom and health consciousness are often viewed in conflict.
Transgender Inclusion in Sport Cunningham, George B.; Isard, Risa; Melton, E. Nicole
Kinesiology review (Champaign, Ill.),
02/2022, Letnik:
11, Številka:
1
Journal Article
Recenzirano
Questions about transgender individuals’ place in sport persist. Therefore, the purpose of this paper was to focus on transgender inclusion in sport. Drawing from varied perspectives, the authors ...present five reasons for inclusion, basing their arguments on sport as a human right, fairness, gendered notions of athleticism, well-being, and economics. The authors then present a multilevel model for including transgender athletes, coaches, and administrators in sport, identifying factors at the macro-, meso-, and micro-levels of analysis.
This article is written in response to the collective “reckoning” with anti-Black violence in 2020. We share our perspective in solidarity with the long traditions, and contemporary, everyday actions ...of survival and resistance from millions of unnamed members of Black, Indigenous, and other racialized communities across the world. This article calls in the field of sport management, while calling attention to ways anti-Blackness has permeated the academy. Through observations, reflections, and interrogation of literature in the field, we illustrate the invisibility/marginality/erasure of Blackness in this body of knowledge and discuss missed opportunities for sport management. With the hope that the field will transform into a more inclusive, equitable, and just intellectual space, representative of Black, Indigenous, and other racialized voices, perspectives, experiences, and cultures, and accountable to rectifying the injustices inflicted upon Black and other racialized bodies, we offer calls to action for everyone in the field to consider.
The purpose of this study was to examine the degree to which contact with lesbian and gay friends moderated the effects of religious fundamentalism and sexism on sexual prejudice. The authors ...gathered data from 269 heterosexual adults living in Texas. Results indicate that the effects of religious fundamentalism on sexual prejudice were reduced when contact was high. However, the positive association between modern sexism and sexual prejudice was not moderated by contact. The authors discuss theoretical and practical implications.
PurposeThe purpose of this research was to examine the role of intersectionality (multiple marginalized identities) in narratives used within online media coverage of women's sports. The authors ...adopted an intersectionality lens and drew from sports media literature to explore the representation of Black athletes in women's sport.Design/methodology/approachThe authors conducted a quantitative content analysis of online articles from ESPN, CBS Sports and Sports Illustrated from the 2020 WNBA Season. The authors coded the number of times an athlete was mentioned in an article, the athlete's race, publicly disclosed sexual orientation and gender expression. The authors used hierarchical regression to examine the relationship between an athlete's social identities and frequency of media mentions.FindingsWithin mainstream online sport media, Black WNBA athletes receive less media attention than white WNBA athletes. Black athletes who do not present in traditionally feminine ways receive the least amount of media attention, while white athletes have the freedom to express their gender in a variety of ways and still capture media interest. Within league press releases, however, there is no difference in media mentions based on race, sexual orientation or gender expression.Practical implicationsThe findings in this research are important for sport media professionals who write stories and player-activists who are pursuing racial justice. Outlets should commit to antiracist storytelling practices. Players, player agents and players' associations—all of whom have shown their power to create change for a more equitable industry and society—should also advocate for and organize around practices that create more equitable media coverage.Originality/valueThis study is one of the few empirical investigations of women's professional sport that examines the influence of intersecting social identities.
