This article engages in a methodological experiment by using historical evidence to challenge a common misperception about internalization theory. The theory has often been criticized for maintaining ...that it assumes a hierarchically organized MNE based on knowledge flowing from the home country. This is not an accurate description of how global firms operate in recent decades, but this article shows it has never been true historically. Using longitudinal data on individual firms from the nineteenth century onwards, it reveals evidence of how entrepreneurs and firms with multinational activity faced with market imperfections changed the design of their headquarters and their organizational structures.
Objective: Consumers expect MSMEs to adopt sustainable strategies but realizing there is a gap between business sustainability practices and consumer expectations. This research aims to identifies ...sustainable business strategies to be integrated into business practices. Research Design & Methods: This research uses exploratory qualitative methods. The data collection technique uses an interview method. The sampling design used non-probability sampling (snowball). The analysis technique is through data collection, data reduction, data presentation, and concluding because it can explain, assess, and visualize superior MSMEs empowerment modeling. Findings: The results of this study indicate the technology-based sustainable business strategy must be the primary role model to increasing the MSMEs competitiveness. A successful sustainable business strategy has four core dimensions: innovation, collaboration, communication, and commitment. Digital businesses can be used as a medium to achieve their vision of sustainable practices in competitive advantage, brand loyalty, risk mitigation, and cost reduction. Researchers prove that the sustainability can lead to an increase in the market value of MSMEs. Implications & Recommendations: MSMEs who proactively make the core of business strategy sustainability will encourage innovation and generate enthusiasm and loyalty from employees, customers, suppliers, communities, and investors. Implementation of integrated digital business strategy should include guidelines for understanding consumer behavior, accessing market data more easily, and using social media as a form of continuous communication that shows the proximity of MSMEs to customers. Contribution & Value Added: Empirical research to measure the relationship between proposed sustainable business practices and consumer expectations holds excellent opportunities for future research.
Review articles or literature reviews are a critical part of scientific research. While numerous guides on literature reviews exist, these are often limited to the philosophy of review procedures, ...protocols, and nomenclatures, triggering non-parsimonious reporting and confusion due to overlapping similarities. To address the aforementioned limitations, we adopt a pragmatic approach to demystify and shape the academic practice of conducting literature reviews. We concentrate on the types, focuses, considerations, methods, and contributions of literature reviews as independent, standalone studies. As such, our article serves as an overview that scholars can rely upon to navigate the fundamental elements of literature reviews as standalone and independent studies, without getting entangled in the complexities of review procedures, protocols, and nomenclatures.
This positioning paper is informed by our judgment that the mainstream research on business marketing and marketing in general is losing its relevance and vigor because it views business environments ...as narrow “markets” and focuses primarily on dyadic business relationships and their management. Sticking to this limited, economics-driven market view has detached the discipline from major real-world phenomena, leaving it with scant understanding of the contemporary environmental context of marketing and business strategy. Based on a focused reading of literature on business fields, business networks, business ecosystems, and market systems, we venture our own comprehensive theoretical framing of complex business environments summarized in two frameworks. In the pursuit of relevance our integration is avowedly simplifying as we strive for parsimony. Key points explicate the nested, multi-layered, multimodal, transitional and conditioned character of the business environment, and the dynamics, phases and processes of the evolution of that nested environment. We use the frameworks constructed, which form an initial theory of complex business environments, to supply a research agenda for business marketing and offer brief managerial conclusions.
•Business marketing must move from relationship management to ecosystems orchestration•Business environment is nested, layered, multimodal, transitional and conditioned•Need to understand dynamics, phases and processes of business environment evolution•Need to understand constricting and enabling forces•Focus on collaborative strategizing, involving a larger set of actors outside firm
Internationalization of R&D and innovation by multinational enterprises (MNEs) has undergone a gradual and comprehensive change in perspective over the past 50 years. From sporadic works in the late ...1950s and in the 1960s, it became a systematically analyzed topic in the 1970s, starting with pioneering reports and “foundation texts”. Our review unfolds the theoretical and empirical evolution of the literature from dyadic interpretations of centralization versus decentralization of R&D by MNEs to more comprehensive frameworks, wherein established MNEs from advanced economies still play a pivotal role, but new players and places also emerge in the global generation and diffusion of knowledge. Hence, views of R&D internationalization increasingly rely on concepts, ideas, and methods from IB and other related disciplines such as industrial organization, international economics, and economic geography. Two main findings are highlighted. First, scholarly research pays increasing attention to the network-like characteristics of international R&D activities. Second, different streams of literature have emphasized the role of location-specific factors in R&D internationalization. The increasing emphasis on these aspects has created new research opportunities in some key areas, including inter alia: cross-border knowledge-sourcing strategies, changes in the geography of R&D and innovation, and the international fragmentation of production and R&D activities.
This article reviews the rapidly growing domain of global value chain (GVC) research by analyzing several highly cited conceptual frameworks and then appraising GVC studies published in such ...disciplines as international business, general management, supply chain management, operations management, economic geography, regional and development studies, and international political economy. Building on GVC conceptual frameworks, we conducted the review based on a comparative institutional perspective that encompasses critical governance issues at the micro-, GVC, and macro-levels. Our results indicate that some of these issues have garnered significantly more scholarly attention than others. We suggest several future research topics such as microfoundations of GVC governance, GVC mapping, learning, impact of lead firm ownership and strategy, dynamics of GVC arrangements, value creation and distribution, financialization, digitization, the impact of renewed protectionism, the impact of GVCs on their macro-environment, and chain-level performance management.
We examine the impact of digital transformation (DT) on performance using a sample of Chinese firms. Leveraging the recent advances in textual analysis and a manual reading of annual reports, we ...quantify whether a firm has DT and the extent of its DT. The results show that DT enhances a firm's performance. In addition, we document that when a firm has DT, it has lower cost, better operating efficiency, and better innovation success leading to better performance. After decomposing the DT into normal and excess DT, we document that the normal DT helps a firm's performance in the longer term while the excess DT can boost a firm's performance in the first two years. Additional analysis suggests that DT is most helpful for firms in the mature stage of their product life cycle.
In this article, we review critiques of international business (IB) research with a focus on whether IB scholarship tackles "big questions." We identify three major areas where IB scholars have ...addressed important global phenomena, but find that they have had little influence outside of IB, and only limited effects on business or government policy. We propose a redirection of IB research towards "grand challenges" in global business and the use of interdisciplinary research methods, multilevel approaches, and phenomena-driven perspectives to address those questions. We argue that IB can play a more constructive and vital role by tackling expansive topics at the business-societal interface.
Born digitals Monaghan, Sinéad; Tippmann, Esther; Coviello, Nicole
Journal of international business studies,
02/2020, Letnik:
51, Številka:
1
Journal Article
Recenzirano
Johanson and Vahlne (J Int Bus Stud 40(9):1411–1431, 2009) articulate various theoretical mechanisms underpinning the internationalization process; mechanisms they suggest are pertinent across firm ...type. Their argument builds on their earlier publications and, in this spirit, we consider Johanson and Vahlne (2009) in the contemporary context of digital firms. In particular, we revisit their theorizing as it relates to firms that had only begun to emerge when Johanson and Vahlne published their award-winning paper: born digitals. We address how technological affordances, especially direct engagement with stakeholders, automation, network effects, flexibility and scalability, affect the internationalization of born digitals. We also develop a future agenda for international business research on born digital firms.
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