Offered to Pif Gadget readers in transparent cellophane, advertised on the cover and supported by editorial content, the gadgets contributed greatly to the magazine's editorial success from 1969 to ...1993, in the form of a playful, scientific and experimental invitation. Launched by means of marketing techniques that did not speak their name in a communist magazine (1969-1973), the gadget helped to boost the periodical's sales and to found an imagined community of young readers, who learned to cultivate, assemble or manipulate the “surprise gadget” that became, less than an accessory, a sort of three-dimensional section of the newspaper. Questions of reading and popular culture were shifted to those of learning through toys or games, to constitute a material and visual culture for the masses, who took hold of them in the long term, to the point of making these small objects part of their heritage.
The article studies the reception of a terracotta bust from the Punic period. Discovered in Ibiza, it has become a very famous emblem of the island. Starting with its discovery in 1913, the article ...describes the reception it has received, both in the scholarly sphere and in popular culture. It focuses in particular on the hippie period and on the industrialisation of tourism (since 1970s), which constitute two important moments in the reception of the bust. It also attempts to identify the mechanisms and processes that have led to its current status as a symbol of the island.
This article analyzes the depictions disability embodies in the fantasy film series Star Wars. Fantasy as a genre is able to re-present our past and present values through visionary forms and can act ...as a mirror to the society that creates the image. Fantasy is powerful as it enables films the ability to conceptualize realistic viewpoints and current day culture in their images and themes. In terms of Disability Studies, fantasy plays a critical role in the analysis of disability representation since fantasy is known for exploiting and transforming disabilities into Sharon L. Snyder and David T. Mitchell's "narrative prostheses." Once transformed, disability is used for its representational power rather than its true nature. Utilizing Roland Barthes's research on myth-making and Martin F. Norden's established disability archetypes, I discuss the varying portrayals disabilities have throughout the disability-laden series Star Wars. I discuss how disability portrayals rely on archetypes such as Norden's "Obsessive Avenger," the myth formation of disability as related to a sliding scale for evil, and as a symbolic connection to themes pertaining to technology's dehumanizing effects on humans. However, I also discuss the standalone Star Wars film Rogue One which diverges in portrayals through its exploration of Tobin Siebers's theory of complex embodiment. These films can act as a larger metaphor for films with disabilities today: taking steps when it comes to the improvement of disability representations, yet still behaving as perpetrators of long-held stereotypes and archetypes.
Until a few months ago, if not just a few a days, one of the most recurrent beliefs in the fashion journalistic landscape was the influence of the pandemic on the art of dressing. In the ...communicational imagery of the media, the long shadow of Covid19 seems to have fallen like an ax capable of changing the rules of clothing, of changing its DNA even at the level of forms. Clearly it would be absurd to underestimate the impact of such an epochal storm, but it is necessary to establish a fundamental distinction: the nefarious presence of the virus has upset the world of fashion only and exclusively from the point of view of communication and has not in the least affected the strength of styles. In a brief succession of examples, this essay aims to investigate the before and after, the use of video as an expressive medium, recognizing a full continuity of content on both sides of the pandemic watershed. For some time now, fashion films have been made objects of care and attention not infrequently conducted by the great film directors; they reach the most experimental results of contemporary art, resulting in solutions, effects and settings capable of competing with the best music video clips or with the most spectacular video games.
Many students learn Korean language because they love Korean pop culture such as song, movie, and TV show at the first place. To achieve learning goals, lecturer must match the class activities to ...students’ learning style. The purpose of this research is to find out the effectiveness of Korean pop culture usage in Korean language learning activities. Beside that, to find what kind of class activities gain interest to Korean language learners. By using questionnaire and observation method, it is found that Korean language students like visual learning style and the combination of visual, auditory, and kinesthetic learning style. However, there are also some students who cannot decide their own learning style. With the mixed learning style, students are more flexible to follow learning activities and can adapt easier when learning environment changes. Although most respondents support the use of Korean pop culture in the class activities, some students state their disagreement. The reasons for their disagreement are because they worry that learning atmosphere will be disturbed because the class will be too noisy and they also want to differentiate between learning in the class and enjoying Korean pop culture outside classroom.
COVID-19 data reveals that the disease has disproportionately affected the Black community, yet the lowest vaccination rates can be found among this demographic. A myriad of factors can explain this ...health disparity, but structural barriers such as availability and vaccine apprehension amongst the Black community emerge as two primary reasons. Despite targeted outreach, traditional health campaigns directed at the Black community did not yield results; many argue this was due to the community’s history of medical exploitation and rightful distrust of the medical sector. Instead, the Black community turned to popular culture as a primary means of health information. In turn, Juvenile’s classic song “Back That Thang Up” was repurposed into a vaccine anthem—“Vax That Thang Up.” The PSA, which infuses hip-hop, health promotion, and the power of music videos, sparked controversy and has over 3 million views on YouTube. These considerations serve as the basis of this study, which will interrogate the intersection of health communication and pop culture, in relation to the music video—“Vax That Thang Up.” The researchers will employ the culture-centered approach to unpack how the music video disrupted traditional aspects of health communication campaigns.
This revised edition of a now classic text includes a new introduction by Henry Jenkins, explaining ‘Why Fiske Still Matters’ for today’s students, followed by a discussion between former Fiske ...students Kevin Glynn, Jonathan Gray, and Pamela Wilson on the theme of ‘Reading Fiske and Understanding the Popular’. Both underline the continuing relevance of this foundational text in the study of popular culture.
What is popular culture? How does it differ from mass culture? And what do popular "texts" reveal about class, race, and gender dynamics in a society? John Fiske answers these and a host of other questions in Understanding Popular Culture .
When it was first written, Understanding Popular Culture took a groundbreaking approach to studying such cultural artifacts as jeans, shopping malls, tabloid newspapers, and TV game shows, which remains relevant today. Fiske differentiates between mass culture – the cultural "products" put out by an industrialized, capitalist society – and popular culture – the ways in which people use, abuse, and subvert these products to create their own meanings and messages. Rather than focusing on mass culture’s attempts to dominate and homogenize, he prefers to look at (and revel in) popular culture’s evasions and manipulations of these attempts.
Designed as a companion to Reading the Popular , Understanding Popular Culture presents a radically different theory of what it means for culture to be popular: that it is, literally, of the people. It is not imposed on them, it is created by them, and its pleasures and meanings reflect popular tastes and concerns – and a rejection of those fostered by mass culture. With wit, clarity, and insight, Professor Fiske debunks the myth of the mindless mass audience, and demonstrates that, in myriad ways, popular culture thrives because that audience is more aware than anyone guesses.
@contents: Selected Contents: Acknowledgements Why Fiske Still Matters Henry Jenkins Reading Fiske and Understanding the Popular Kevin Glynn, Jonathan Gray and Pamela Wilson Notes on Contributors Preface Chapter 1 The Jeaning of America Chapter 2 Commodities and Culture Chapter 3 Productive Pleasures Chapter 4 Offensive Bodies and Carnival Pleasures Chapter 5 Popular Texts Chapter 6 Popular Discrimination Chapter 7 Politics References Index
John Fiske is Professor Emeritus in the Department of Communication Arts at the University of Wisconsin-Madison, USA.
The number of individuals who meet the criteria for PTSD diagnoses during the pandemic increased exponentially, creating the need for more effective teaching of treatment methods for PTSD. This paper ...provides educators with an interdisciplinary learning tool to conduct a thorough assessment of a unique movie character with PTSD. A collaborative effort that incorporates teaching practices of the cinematic arts with social work can possibly fill in gaps in knowledge about PTSD. Authors demonstrate how combining the skills training of social work educators with cinematic art educators can lead to the development of innovative solutions.
Given the growth of pop culture tourism, fans are recognized as an important destination market segment. This study applied self-expansion theory to examine if pop star fans' self-expansion was a ...significant motivation to seek fan club membership and lead to a positive relationship with their favorite pop star's country. South Korea pop star fans revealed that highly self-expanded fans were more likely to belong to fan clubs and to exhibit stronger group identity, higher travel satisfaction, and greater destination loyalty. The application of self-expansion theory offers a new theoretical perspective to understand pop star fans' psychological characteristics that affect their travel behaviors. By purposefully choosing pop star fans, the study makes a unique contribution with new insights regarding pop culture tourism fans. Destination marketing organizations should recognize pop star fans as potential loyal tourists and develop tailored travel products and services to capture this market.
•Self-expansion theory provides a theoretical lens to understand pop star fans' travel attitudes and behaviors.•Fans self-expansion was a significant motivation for club membership to form a closer relationship with their pop star.•Self-expansion was a unique psychological fan characteristic that impacted travel satisfaction and destination loyalty.•High self-expansion fans had strong loyalty to their pop star's country as a tourist destination.•DMOs benefit from understanding this fan market as loyal tourists for pop star attractions, events, and attractions.