Iseljavanje iz Republike Hrvatske u razdoblju nakon pristupanja Europskoj uniji u središtu je interesa istraživača i javnosti, no točan broj iseljenika teško je utvrditi pomoću statističkih podataka ...o odjavama prebivališta u Republici Hrvatskoj. U ovom radu analiziraju se metode prikupljanja podataka o migracijskim tokovima u Hrvatskoj i šest europskih zemalja (Austrija, Irska, Italija, Njemačka, Norveška i Švedska), s posebnom pažnjom prema rokovima propisanima za prijavu uobičajenog prebivališta u pojedinoj zemlji. Isto tako uspoređuju se i brojevi iseljenih iz Hrvatske prema podacima Državnog zavoda za statistiku s podacima o useljenicima iz Hrvatske u spomenute zemlje. Postoje razlike u popisivanju migrantskih događaja među zemljama, a napose u Hrvatskoj, gdje nije jasan rok odjave kod dugotrajnijih boravaka u inozemstvu. Isto tako, utvrđeno je da je u velikom broju slučajeva broj prijavljenih hrvatskih državljana veći od broja iseljenih prema hrvatskim podacima. Iseljenici često nemaju poticaja odjaviti se iz Hrvatske zbog straha od gubitka stečenih socijalnih prava i nesigurnosti u vezi s duljinom boravka u inozemstvu. Broj prijavljenih hrvatskih građana u europskim zemljama veći je i zbog kraćeg roka obvezne prijave i jačih poticaja da se to učini. Nužno je usklađivanje hrvatskog sustava vođenja statistika s europskim praksama i uvođenje obuhvatnog registra stanovništva Republike Hrvatske.
As redes sociais estão cada vez mais presentes no nosso dia a dia, e, por meio delas, leitores começaram a expor suas opiniões e a recomendar livros. Esses leitores ficaram conhecidos como bookstans. ...Sua presença no meio literário se tornou de extrema importância, visto que esses influencers focam a literatura com protagonismo LGBTQIAP+, mostram que essas histórias são potentes e ajudam outros leitores a se entenderem, se sentirem representados e, principalmente, a se aceitarem. Logo, temos como objetivo compreender como a literatura LGBTQIAP+ está se desenvolvendo através desses bookstans. Por meio dos estudos da cibercultura, foi possível fundamentar a pesquisa e, assim, criamos um dispositivo chamado Literavitu no Instagram e no Tik Tok para entender esse fenômeno. Ao entrar em contato com esse mundo, percebemos o quanto as produções literárias nele veiculadas são importantes e fazem a diferença, não só na vida do leitor, como também na de quem produz e que escreve.
Advertising with influencers plays an important and influential tool in the field of business. It is a new world that has emerged through social media platforms, and with new ways of advertising, ...with the aim of reaching and influencing the audience, it is considered one of the fastest growing methods of advertising during the past ten years, because it followed a new method, which is the use of ordinary people to address and influence the public to convince them of products and services, and to convey a positive mental image of the identity and brand of business enterprises. Some of influencers have more than 140 million followers, which is a large number that many celebrities from movie stars, sports and politics have not reached. In the study, social influencers were exposed, the strategic approach, the stages of development of the concept of influencer marketing, the characteristics of influencers through social media platforms, as well as the types of influencers and the scope of their influence, the concept of influence through social media platforms, the benefits and challenges of influencer marketing, and advertising on social media platforms. Influencer advertising and marketing stats and facts. The study found that advertising through influencers is an effective and influential means for business enterprises because they have high credibility, and the attractiveness of the influencer comes from content creation and choosing its type, and the most active influencers on social media platforms are: micro influencers, and macro influencers.
Indonesia has 106.9 million active TikTok users aged 18 and above. TikTok is designed for engagement in many ways, as it actively encourages two-way communication and eye-catching content. Uploaded ...content must have its uniqueness variable. In increasing the engagement of a TikTok account, criteria are chosen based on the COBRA concept (consuming, contributing, and creating) and alternatives based on social media content trends in Indonesia (tutorial, educational, a day in my life, behind the scene dan tips and trick). This research was conducted by implementing the Analytic Hierarchy Process (AHP) method to select the content that must be prioritized to get engagement from the wider community. From the data processing results obtained, tutorial content is the best content in increasing engagement results, especially TikTok. Content that has the lowest engagement is behind the scene content. Further research can be carried out through a group decision support system with various related experts. It can also be combined with the BORDA, TOPSIS, and Profile Matching methods to optimize ranking results.
Neste artigo, temos os objetivos de relacionar o pensamento abissal, de Boaventura de Souza Santos (2010) à teoria de que o preconceito está fundado no cotidiano, de Agnes Heller (1970), na formação ...discursiva da matéria veiculada no jornal El País “Tik Tok, o app chinês na mira dos EUA, é um perigo para o Ocidente?”, veiculada em agosto de 2020. A partir disso, discutimos também as noções de tecnologia da informação e posse de dados no contexto da disputa comercial e simbólica pela hegemonia mundial, entre Estados Unidos e China, no qual o primeiro apresenta uma estratégia de disseminação de um sentimento anti-China, para se blindar da ameaça de perda de poder, aparentemente apoiada pela mídia e pela maneira que esta reporta a informação, refletindo também sobre o papel da mídia como formadora de opinião, a partir de Douglas Kellner (2001).
The objective of this research was to study brand value of HUAWEI Watch Fit through the Tik Tok Application as a marketing communication tool in the consumer’s perspective. This was quantitative ...research using a questionnaire as a tool for data collection from 400 target samples. The results found that the samples exposed to “Move with HUAWEI Watch Fit” video campaign on Tik Tok application the most. However, data relating to Brand Value of HUAWEI Watch Fit through Tik Tok Application as a marketing communication showed that each aspect of the samples’s overall opinion toward brand value of HUAWEI Watch Fit through Tik Tok Application was at high level while their opinion toward brand value after the campaign participation was at highest level in terms of brand awareness, perceived quality and brand associations.
In August 2020, President of the United States Donald Trump issued an Executive Order to the United States Ministry of Commerce to prohibit transaction activities through the TikTok application. The ...prohibition of this transaction then resulted in the notion of TikTok being banned because the President claimed that TikTok collects and sells personal data of its users to the Chinese Government. The multinational company ByteDance, which oversees TikTok, then denied this claim and prepared to sue the Trump Administration. However, based on the research that has been done, in fact, there is a Chinese National Intelligence Law, which requires companies to involve the National Intelligence Services in their operation. The results of the discussion will try to analyze the truth of Donald Trump's claims, and what kinds of dangers that might occur from the cyber-crime attacks so the use of national security theory is appropriate as a basis analysis.
Poslednjih decenija transformacija iz industrijskih u postindustrijska društva neminovno je uticala i na obrasce tranzicije mladih na tržište rada. Obrasci te tranzicije odražavaju kontinuitet i ...promene u društvenoj podeli rada, a samim tim predstavljaju važan proces za oblikovanje društvene stratifikacije modernih društava. Predmet ovog rada je analiza promena u prosečnom dobu ulaska na tržište rada u Srbiji od druge polovine dvadesetog veka do danas, s ciljem da se osvetle odgovori na tri pitanja: 1) kako se menjalo prosečno doba ulaska u svet rada u ovom periodu, 2) kakve su bile razlike između muškaraca i žena u obrascima tranzicije, kao i 3) kakve su bile razlike između urbanog i ruralnog stanovništva u obrascima tranzicije. Akcenat je na prepoznavanju osnovnih trendova tranzicije na tržište rada mladih za kohorte rođene od 1930. do 1995. godine. Analiza se zasniva na podacima Evropskog društvenog istraživanja iz 2018. na uzorku za Srbiju od 1.265 ispitanika/ca. Primenjena je statistička analiza preživljavanja radi prikazivanja promena u vremenu proučavanog životnog događaja kao i Kaplan-Majerove ocene funkcije preživljavanja radi njihovog poređenja kroz rod/lokalitet. Rezultati ukazuju da možemo govoriti o odlaganju profesionalnih tranzicija tokom proučavanog perioda, ali ne nužno i o njihovoj destandardizaciji. Takođe, životni tokovi muškaraca i žena su postajali sve sličniji sve do perioda sloma socijalizma i porasta društvenih nejednakosti kada je taj trend zaustavljen, a sa druge strane obrasci profesionalnih tranzicija između osoba iz ruralnih i gradskih područja jesu sve sličniji.
Since the beginning of 2020, offline physical stores and the sale of large quantities of agricultural products have all been affected by COVID-19. However, e-commerce in this case could make full use ...of its advantages of not being restricted by regional space. From 2020 to 2021, many regions and businesses have tried the form of e-commerce livestreams selling. However, as of May 2021, Yingkou city of Liaoning province was still affected by the COVID-19, resulting in a large number of unsalable agricultural products. The daily unsold volume of three towns in Bayuquan district and five towns in Gaizhou city was nearly 400 tons, which undoubtedly caused huge losses to the local farmers. This situation also indicated how little local farmers knew about the mode of livestreams selling. As the leader of short video platforms, Tik Tok has been studied by a large number of scholars on its operation mode, selling mode and cash ability. Because each region has many problems such as differences in urban factors, refined research is more suitable for these regions. For this reason, it is of certain significance to study the livestreams selling of agricultural products on Tik Tok platform of Yingkou city in Liaoning province.
The main purpose of this study is to analyze Tik Tok media as the main consideration in purchasing decisions for culinary products and Tik Tok as a medium for promoting culinary products to purchase ...decisions. This research was conducted in Denpasar City with a sample of 120 respondents. The data was collected using Google Forms. Data were analyzed qualitative and quantitative using a Likert scale. Inferential statistical analysis was used to draw inference from the sample to the population and hypothesis testing using Partial Least Square (PLS) with Smart-PLS 3.0. The study results found that the more informative the promotion with social media on the Tik Tok application, the more buying interest and ultimately convincing consumers to purchase. Purchase intention has a full mediation effect on the informative indirect effect on purchasing decisions for culinary products.
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