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  • Consumer attitudes towards quality identified fruit and vegetable : evidence from Slovenia
    Kuhar, Aleš, 1974- ; Juvančič, Luka
    A country-wide survey related to purchasing behaviour of organic and integrated fruit and vegetables has been prepared for Slovenia. An ordered probit model of consumer choice was developed on the ... basis of survey results to quality various determinants of purchase of analysed categories is most significantly influenced by their availability in retail outlets. Other significant determinants are household income, health and environmental considerations, and perceived importance of produce visual attractiveness. Results of the study support implementation of effective distribution strategies, but also targeted knowledge and awareness raising activities.
    Vir: Managing economic, social and biological transformations : proceedings of the first green week scientific conference (Str. 208-213)
    Vrsta gradiva - prispevek na konferenci
    Leto - 2007
    Jezik - angleški
    COBISS.SI-ID - 2058376

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