The purpose of the article is to describe one of the forms of professional training of future leaders of the arts and crafts studio, namely: the implementation of a creative project of ethno-cultural orientation. The main research method is the analysis of literary sources. Students of the Chuvash State Institute of Culture and Arts made a panel using the collage technique “Making a panel based on the Chuvash fairy tale “Yuman-Batyr”. At the first and second stages of the project implementation, the Chuvash fairy tale “Yuman-Batyr” was studied, the selection of visual, graphic and textual materials was carried out, the selected materials were organized into a block collage. The article provides a feasibility study for the manufacturing process and describes in detail the sequence of creating a panel “based on the Chuvash fairy tale “Yuman-Batyr”. In the conclusions, it was noted that the project as a whole contributed to the formation of the main professional competencies of future heads of the arts and crafts studio.