Marketing management

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Marketing management

Kotler, Philip, 1931- ; Keller, Kevin Lane, 1956-

Type of material - handbook

Edition - 14th ed.

Publication and manufacture - Upper Saddle River (N.J.) : Prentice Hall, cop. 2012

Language - english

ISBN - 978-0-13-210292-6

COBISS.SI-ID - 20507878

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Kotler, Philip, 1931- | Keller, Kevin Lane, 1956-

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Year	JCR	SNIP	JCR	SNIP	JCR	SNIP	JCR	SNIP

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Kotler, Philip, 1931-
Keller, Kevin Lane, 1956-

Source: Personal bibliographies and: SICRIS

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