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Zavezanost v odnosih med trženjskoraziskovalnimi agencijami in naročniki raziskav : doktorska disertacijaČater, BarbaraType of material - dissertationPublication and manufacture - Ljubljana : [B. Čater], 2006Language - slovenianCOBISS.SI-ID - 16475366
Author
Čater, Barbara
Other authors
Žabkar, Vesna
Topics
Marketing |
Medorganizacijski marketing |
Skupno trženje |
Disertacije |
Komercialno poslovanje |
Marketinška strategija |
Naročila |
Disertacije |
Marketing |
Tržno komuniciranje |
Trženjsko povezovanje |
Disertacije |
Tržne poti |
Determinante |
Koncepcije |
Disertacije |
trženje |
marketing |
strategija trženja |
poslovni odnosi |
medosebni odnosi |
raziskovalna dejavnost |
agencije |
storitve |
tržne raziskave |
značilnosti |
medorganizacijsko trženje |
povezanost |
odjemalec |
empirične raziskave |
vrednotenje |
metodologija |
tržni mehanizem |
partnerstvo |
mreže |
modeli |
kvantitativna analiza |
marketing |
research activities |
services |
market research |
intercompany marketing |
comarketing |
partnership |
networks |
models |
quantitative analysis |
quantitative analysis
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DRS, in which the journal is indexed
Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Čater, Barbara | 24101 |
Žabkar, Vesna | 15495 |
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