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Resolving complaints in online shoppingZavršnik, BrunoCompanies have much to gain by handling complaints rather than trying to avoid them. Effective resolving complaints can improve customer retention, promote a positive company image and boost ... profitability. In some situations, a satisfied complainant may end up being more loyal than a customer who had no problem at all. The resolving of complaints is one of the most important elements of the quality of services within a company. The paper aims to examine the complaints in online shopping.Source: Economics management information technology : EMIT. - ISSN 2217-9011 (Vol. 2, no. 3, 2013, str. 106-109)Type of material - article, component partPublish date - 2013Language - englishCOBISS.SI-ID - 11604764
Author
Završnik, Bruno
Topics
reklamacije |
komunikacije |
spletna prodaja |
spletna trgovina |
potrošnik |
zadovoljstvo
source: Economics management information technology : EMIT. - ISSN 2217-9011 (Vol. 2, no. 3, 2013, str. 106-109)
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Završnik, Bruno | 11974 |
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