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Story smart : using the science of story to persuade, influence, inspire, and teachHaven, Kendall"This one-of-a-kind book explores the neuroscience behind persuasion and influence to reveal the role that storytelling plays in inspiring, enlightening, and educating an audience. "--Type of material - bookPublication and manufacture - Santa Barbara (CA) : Libraries Unlimited, 2014Language - englishISBN - 978-1-61069-811-5COBISS.SI-ID - 21099542
Author
Haven, Kendall
Topics
Storytelling |
Psychological aspects |
Neurosciences |
zgodbe |
pripovedovanje zgodb |
komuniciranje |
nevroznanost |
story |
storytelling |
story science |
communications |
effective communications planning |
story structure |
story organization |
neuroscience |
story thinking |
influence of story
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Library | Call number – location, accession no. ... | Copy status |
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Library of Technical Faculties, Maribor | knjižnica 159.9 HAVEN K. Story | on loan - outside loan, due date: not specified |
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Year | Impact factor | Edition | Category | Classification | ||||
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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Database name | Field | Year |
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Haven, Kendall | ![]() |
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