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  • The regulation of social media influencers
    "In today's society, the power of someone's reputation, or influence, has been turned into a job: that of being a social media influencer. This role comes with promises, such as aspirational work, ... but is rife with challenges, given the controversy that often surrounds influencers. This is the first book on the regulation of social media influencers, that brings together legal, economic and ethical angles to further unveil the implications of influencer marketing."
    Type of material - scient. monogr.
    Publication and manufacture - Cheltenham, UK ; Northampton, MA : Edward Elgar Publishing, [2020]
    Language - english
    ISBN - 978-1-78897-827-9
    COBISS.SI-ID - 21478147

Library Call number – location, accession no. ... Copy status
Faculty of Law, Mirko Ilešič Library, Maribor kabineti profesorjev
hoj 349.3 THE REGULATION
IN: 042732
on loan - outside loan, due date: not specified
Faculty of Law, Mirko Ilešič Library, Maribor kabineti profesorjev
Wep 349.3 THE REGULATION
IN: 044025
on loan - outside loan, due date: not specified
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