Advanced customer analytics : targeting, valuing, segmenting and loyalty techniques

(UM)

Advanced customer analytics : targeting, valuing, segmenting and loyalty techniques

Grigsby, Mike

Type of material - book ; adult, serious

Publication and manufacture - London ; New York : Kogan Page, cop. 2016

Language - english

ISBN - 978-0-7494-7715-8; 978-0-7494-7716-5

COBISS.SI-ID - 23500774

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Library	Call number – location, accession no. ...	Copy status
University of Maribor Library	Prosti pristop 1. nad. 339.13 266763	available - outside loan, loan period: 1 months

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Links to authors' personal bibliographies	Links to information on researchers in the SICRIS system
Grigsby, Mike

Source: Personal bibliographies and: SICRIS

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