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  • Best practice cases in branding : lessons from the world's strongest brands
    Keller, Kevin Lane, 1956-
    Type of material - book ; adult, serious
    Edition - 3rd ed.
    Publication and manufacture - Upper Saddle River (NJ) : Pearson/Prentice-Hall, cop. 2008
    Language - english
    ISBN - 0-13-188865-X; 978-0-13-188865-4
    COBISS.SI-ID - 2479575

Library Call number – location, accession no. ... Copy status
Faculty of Economics and Business, Maribor  658.6 KELLER K. Best on loan - outside loan, due date: 29.07.2024
Expected to be available after: 30.07.2024 (1. in queue)
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