Strategic alliances & marketing partnerships : gaining competitive advantage through collaboration and partnering

(UM)

Strategic alliances & marketing partnerships : gaining competitive advantage through collaboration and partnering

Gibbs, Richard, 1955- ; Humphries, Andrew, 1949-

Type of material - book ; adult, serious

Publication and manufacture - London ; Philadelphia : Kogan Page, 2009

Language - english

ISBN - 978-0-7494-5484-5

COBISS.SI-ID - 28937821

Link(s):
http://www.loc.gov/catdir/toc/ecip0828/2008039201.html

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Gibbs, Richard, 1955- | Humphries, Andrew, 1949-

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Library	Call number – location, accession no. ...	Copy status
Faculty of Economics and Business, Maribor	339.13 GIBBS R. Strategic	available - outside loan, loan period: 30 days

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Year	Impact factor		Edition		Category		Classification
Year	JCR	SNIP	JCR	SNIP	JCR	SNIP	JCR	SNIP

Links to authors' personal bibliographies	Links to information on researchers in the SICRIS system
Gibbs, Richard, 1955-
Humphries, Andrew, 1949-

Source: Personal bibliographies and: SICRIS

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