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  • Strategic alliances - a contemporary method of international business also for Slovenian companies
    Dubrovski, Drago
    ǂThe ǂpaper deals with strategic alliances as a contemporary method of international business. Strategic alliances are the interorganizational linkages for establishing, strengthening and maintaining ... strategic competitive advantages for the achievement of individual aims of partners and a joint aim which with exchanging and completing of resources enable an increased effectiveness of actions, market power and risk sharing, and where the joint effect is higher than individual effects of partners in alliances. Regardless to variety of definitions it is still possible to extract particular common elements which separate the alliances from other strategic ways of doing: co-operative connection of two or more otherwise independent organisations, achieving the competitive advantages on one or more strategic areas, synergy effect (2+2=5), and achieving particular aims of the participant and common goal. Strategic alliances are the factor which will have to be taken very seriously into consideration also by Slovenian (or Eastern European) manufactures in domestic and international business relations.
    Source: Visions for the future : proceedings of the 14th IMP Annual Conference, Turku, September 3-5, 1998 (Vol. 2, str. 281-299)
    Type of material - conference contribution
    Publish date - 1998
    Language - english
    COBISS.SI-ID - 4139548

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