UNI-MB - logo
UMNIK - logo
 
(UM)
Full text
  • Consumer behavior : buying, having, and being
    Solomon, Michael R., 1956-
    Solomon goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to shape people's social experiences. This program will provide ... a better teaching and learning experience - for you and your students
    Type of material - book
    Edition - Thirteenth edition, global edition
    Publication and manufacture - Harlow, England : Pearson, [2020]
    Language - english
    ISBN - 978-1-292-31810-3; 1-292-31810-4
    COBISS.SI-ID - 59518723

Library Call number – location, accession no. ... Copy status
Faculty of Organizational Sciences, Kranj K 659.4 SOLOMON M. R. Consumer on loan - outside loan, due date: not specified
loading ...
loading ...
loading ...