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Zasnova marketinškega komuniciranja v podjetju Aerodrom Maribor d.o.o. : specialistično deloLeder, Tanja, 1980-Type of material - specialist thesisPublication and manufacture - Arclin : [T. Leder], 2005Language - slovenianCOBISS.SI-ID - 8476188
Author
Leder, Tanja, 1980-
Other authors
Mumel, Damijan
Topics
Aerodrom Maribor |
Maribor |
Tržno komuniciranje |
Marketinška strategija |
Specialistične naloge |
Aerodrom Maribor |
Maribor |
Trženjski splet |
Integrirane storitvene rešitve |
Specialistične naloge |
Aerodrom Maribor |
Maribor |
Reklamna sporočila |
Komunikacijska tehnika |
Specialistične naloge |
Aerodrom Maribor |
Maribor |
Merjenje učinkovitosti |
Ciljani skrining |
Specialistične naloge |
Oglasi |
Situacija |
Prodajne metode |
Specialistične naloge |
Oglasi |
Odnos do strank |
Analiza oglaševanja |
Specialistične naloge |
Tržno komuniciranje |
Modeli planiranja |
SOSTAC model |
Specialistične naloge |
podjetje |
letališča |
letalski promet |
trženje |
marketing |
komuniciranje |
strategija trženja |
tržno planiranje |
marketing mix |
marketinški splet |
oglasi |
mediji |
posredniki |
prodaja |
programi |
pospeševanje prodaje |
medorganizacijsko trženje |
integracijski procesi |
tržni mehanizem |
tržne raziskave |
poslovno komuniciranje |
oglaševanje |
ekonomska propaganda |
odnosi z javnostjo |
organiziranost |
tehnika |
cilj |
vrednotenje
Library | Call number – location, accession no. ... | Copy status |
---|---|---|
Faculty of Economics and Business, Maribor | Č S 112 | available - reading room |
University of Maribor Library | Skladišče II 62504 | available - reading room |
Shelf entry
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Year | Impact factor | Edition | Category | Classification | ||||
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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DRS, in which the journal is indexed
Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Leder, Tanja, 1980- | |
Mumel, Damijan | 15314 |
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