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CoolBrands : an insight into some of Iceland's coolest brandsAke Aaen, NancyType of material - proceedingsPublication and manufacture - Odense : Superbrands Denmark, cop. 2006Language - englishISBN - 87-988684-3-8COBISS.SI-ID - 9572636
Author
Ake Aaen, Nancy
Other authors
Smárason, Hjörtur |
Rouchmann, Henning
Topics
Brand name products |
Iceland |
Consumer satisfaction |
Customer relations |
Loyalty |
Iceland |
Blagovne znamke |
Uspešnost prodaje |
Popularizacija |
Islandija |
Zborniki |
Potrošnja |
Potrošniški interesi |
Zadovoljevanje |
Islandija |
Študije |
Potrošniki |
Tržni odnosi |
Zaščitne znamke |
Islandija |
Zborniki |
Potrošniki |
Blagovne znamke |
Lojalnost |
Islandija |
Zborniki |
blagovne znamke |
uspešnost poslovanja |
Islandija |
potrošnik |
zadovoljstvo |
prodaja |
pospeševanje prodaje |
priložnosti |
kupci |
razlike |
motiviranje |
proizvodi |
izdelki |
politika izdelka |
vrednost |
vrednotenje |
psihologija potrošnika |
povezanost |
spremembe |
struktura |
moč |
predstava |
razvoj |
procesi
Library | Call number – location, accession no. ... | Copy status |
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Faculty of Economics and Business, Maribor | 658.6 COOLBRANDS | available - outside loan, loan period: 30 days |
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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DRS, in which the journal is indexed
Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Ake Aaen, Nancy | |
Smárason, Hjörtur | |
Rouchmann, Henning |
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