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Superbrands : an insight into Britain's strongest brands 2004Curtis, James, oglaševanje ...Type of material - annualPublication and manufacture - London : Superbrands, cop. 2004Language - englishISBN - 0-9547510-0-0COBISS.SI-ID - 9862940
Author
Curtis, James, oglaševanje |
Hiscock, Jennifer, oglaševanje |
Swingewood, Delwyn, oglaševanje |
Tungate, Mark, 1967-
Other authors
Pumphrey, Angela, oglaševanje |
Superbrands |
Organisation |
London
Topics
Advertising |
Brand name products |
Great Britain |
Brand name products |
Great Britain |
Consumer goods |
Great Britain |
Marketing |
Brands |
Great Britain |
Consumer satisfaction |
Customer relations |
Loyalty |
Great Britain |
Izdelki |
Zaščitna imena |
Uspešnost prodaje |
Velika Britanija |
Letopisi |
Blagovne znamke |
Uspešnost prodaje |
Popularizacija |
Velika Britanija |
Letopisi |
Potrošniki |
Tržni odnosi |
Zaščitne znamke |
Velika Britanija |
Letopisi |
Potrošniki |
Blagovne znamke |
Lojalnost |
Velika Britanija |
Letopisi |
blagovne znamke |
uspešnost poslovanja |
podjetje |
družbe |
Velika Britanija |
potrošnik |
zadovoljstvo |
prodaja |
pospeševanje prodaje |
priložnosti |
kupci |
razlike |
motiviranje |
proizvodi |
izdelki |
politika izdelka |
vrednost |
vrednotenje |
psihologija potrošnika |
povezanost |
spremembe |
struktura |
moč |
predstava |
razvoj |
procesi
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Library | Call number – location, accession no. ... | Copy status |
---|---|---|
Faculty of Economics and Business, Maribor | 658.6 SUPERBRANDS | available - outside loan, loan period: 30 days |
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Year | Impact factor | Edition | Category | Classification | ||||
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Curtis, James, oglaševanje | ![]() |
Hiscock, Jennifer, oglaševanje | ![]() |
Swingewood, Delwyn, oglaševanje | ![]() |
Tungate, Mark, 1967- | ![]() |
Pumphrey, Angela, oglaševanje | ![]() |
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