"We focus on functional fitness," says Kishan Shah, president of Downsize Fitness, which also has locations in Illinois and Texas. "Most people are concerned with, 'Can I get up offthe floor? Can I bend down and touch the floor? Can I fit into an airplane seat without a seat belt extender? Can I keep up with my kids?' They don't want to look like bodybuilders." Promoting extreme weight loss is not the focus at the Canadian gym in Orléans, Ontario. "It's based on getting people healthy, and one of the side effects is weight loss," says Martin Charron, a manager at the new gym. "You go to the gym to get in shape. You don't lose the weight first so that you walk into the gym and look like everybody else," says Marc Robert, another manager at the gym.