Despite the increasing prevalence of social media usage, the activity of dermatology journals and professional and patient-centered organizations on top social media platforms has not been ...investigated since 2012. We investigated a total of 124 dermatology journals, 242 professional organizations, and 78 patient-centered organizations to assess their presence and popularity on social media. Searches were conducted to identify journals and organizations on Facebook and Twitter. Similar searches were done for organizations on LinkedIn. The number of Facebook likes, Twitter followers, and LinkedIn followers of the dermatological entities were quantified. There were 22 (17.7%) dermatology journals active on Facebook and 21 (16.9%) on Twitter. Amongst the professional organizations, 114 (47.1%) were on Facebook, 69 (28.5%) on Twitter, and 50 (20.7%) on LinkedIn. In comparison, 68 (87.2%) patient-centered organizations were on Facebook, 56 (71.8%) on Twitter, and 56 (71.8%) on LinkedIn. Our results demonstrate that the popularity of dermatology journals and professional and patient-centered organizations on top social networking sites has grown markedly since 2012. Although the number of dermatology journals on social media has increased since 2012, their presence continues to trail behind professional and patient-centered dermatological organizations, suggesting underutilization of a valuable resource.
This study examined the influence of employer attractiveness, corporate reputation, and the use of social media towards intention to apply for a job at Schneider Electric Indonesia. This study used ...quantitative research with multiple regression model. There were 100 fresh graduate students selected randomly as respondents of the research. The findings of this study showed that employer attractiveness, corporate reputation, and the use of social media has significant influence toward Intention to apply for a job at Schneider Electric Indonesia. The result also showed that employer attractiveness, corporate reputation had significant influence, while the use of social media did not give a significant influence with intention to apply for a job.
The number of individuals engaging in social technologies for both personal and business reasons is staggering. This phenomenon is growing exponentially and fast becoming an integrated, cross ...platform experience which will impact every individual online. Social technologies used specifically by organizations for business support, the purposes and the benefits realized are addressed in this paper. Based on research results and a review of related literature, two issues are addressed: 1) How organizations can rethink their social strategy to gain competitive advantage; and 2) How social technologies education should be incorporated into the curriculum so students are prepared for life beyond graduation.
As the popularity of online social networks grow, it becomes important to understand how context and individual participants influence trust formation within the network. We investigate the impact ...that trust - both at the individual level and network level - has on the strength of association between members of the professional social networking site LinkedIn. A model of trust adapted from previous literature is empirically tested using an online survey sent to a random sample of LinkedIn members. The findings indicate that dyadic tie strength is influenced by an individual's disposition to trust and by the trust belief between the respondent and the respondent's last connection made in LinkedIn. Trust in LinkedIn did not influence the relationship.
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