Presents corrections to author information from the paper, “Characterizing and predicting early reviewers for effective product marketing on e-commerce websites,” (Bai, T., et al), IEEE Trans. Knowl. ...Data Eng., vol. 30, no. 12, pp. 2271–2284, Dec. 2018.
The Faces of Success Peng, Ling; Cui, Geng; Chung, Yuho ...
Journal of marketing,
07/2020, Letnik:
84, Številka:
4
Journal Article
Recenzirano
Given the positive bias toward attractive people in society, online sellers are justifiably apprehensive about perceptions of their profile pictures. Although the existing literature emphasizes the ...“beauty premium” and the “ugliness penalty,” the current studies of seller profile pictures on customer-to-customer e-commerce platforms find a U-shaped relationship between facial attractiveness and product sales (i.e., both beauty and ugliness premiums and, thus, a “plainness penalty”). By analyzing two large data sets, the authors find that both attractive and unattractive people sell significantly more than plain-looking people. Two online experiments reveal that attractive sellers enjoy greater source credibility due to perceived sociability and competence, whereas unattractive sellers are considered more believable on the basis of their perceived competence. While a beauty premium is apparent for appearance-relevant products, an ugliness premium is more pronounced for expertise-relevant products and for female consumers evaluating male sellers. These findings highlight the influence of facial appearance as a key vehicle for impression formation in online platforms and its complex effects in e-commerce and marketing.
With the rapid development of internet technology, e-commerce has become an important component of modern business. In the context of the new business discipline, the cultivation of “three ...innovative” talents in e-commerce has become a key task required in today’s era. This article proposes three paths for cultivating “three innovative” talents. One is to cultivate students’ “three innovation” abilities through school enterprise cooperation projects. The second is to cultivate students’ “three creativity” abilities through subject competitions. The third is to cultivate students’ “three creativity” abilities through practical teaching reform. The above paths can effectively improve the quality of cultivating “three innovation” talents in the field of e-commerce.
Information and communications technologies (ICTs) have enabled the rise of so‐called “Collaborative Consumption” (CC): the peer‐to‐peer‐based activity of obtaining, giving, or sharing the access to ...goods and services, coordinated through community‐based online services. CC has been expected to alleviate societal problems such as hyper‐consumption, pollution, and poverty by lowering the cost of economic coordination within communities. However, beyond anecdotal evidence, there is a dearth of understanding why people participate in CC. Therefore, in this article we investigate people's motivations to participate in CC. The study employs survey data (N = 168) gathered from people registered onto a CC site. The results show that participation in CC is motivated by many factors such as its sustainability, enjoyment of the activity as well as economic gains. An interesting detail in the result is that sustainability is not directly associated with participation unless it is at the same time also associated with positive attitudes towards CC. This suggests that sustainability might only be an important factor for those people for whom ecological consumption is important. Furthermore, the results suggest that in CC an attitude‐behavior gap might exist; people perceive the activity positively and say good things about it, but this good attitude does not necessary translate into action.
Given that electronic commerce is becoming one of the most current methods of transactions, this study investigated the possibility of the option of a meeting place in electronic commerce, which ...exists long before the disconnection between the two parties, and it would be possible for the parties to complete the transaction just at the time of the disconnection. The meeting place option can be implemented for both parties.
With the booming development of e-commerce, the importance of controlling carbon emissions has become increasingly prominent in Taiwan. This study explores the trade-offs among time, cost, quality, ...and carbon emissions (TCQCE) in e-commerce logistics. Will carbon emissions mitigation lead to decreased logistics efficiency and increased costs? This article differs from other studies that use precise numbers and linear model situations. This study adopts fuzzy theory, nonlinear methods, and multi-objective programming models closer to the actual situation to study the decision-making between delayed logistics delivery times and reduced carbon emissions. This article also uses Project D as a case to enhance readers’ understanding of decision-making methods in real-life e-commerce logistics cases. The results show that extended delivery times could significantly reduce carbon emissions, ranging from 5259.31 to 419,199.60 tons, and reduce delivery quality under the 90.00% threshold and even under 75.25%. Extending delivery times is a viable business strategy, particularly by extending delivery to push carbon reduction policies to minimize environmental impact. However, consumer acceptance is crucial, as consumers willing to embrace longer wait times can significantly contribute to emission mitigation and support businesses committed to sustainability. This research uses a fuzzy nonlinear multi-objective programming model (FNMOPM) to contribute novel time management to mitigate carbon emissions. Moreover, this study uses a fuzzy and nonlinear approach to fill in the gaps of previous research to balance the efficiency and carbon emission mitigation goals of ESG (environmental, social, and governance) principles. The framework presented in this article solves the complex trade-off situations in the TCQCE issues. This article provides practical, actionable guidance for decision-making regarding sustainable e-commerce logistics, instilling confidence in its implementation.
The Law of Global Digitality Alexander Peukert; Indra Spiecker gen. Döhmann; Matthias C. Kettemann
2022, 20220627
eBook
Odprti dostop
The Internet is not an unchartered territory. On the Internet, norms matter. They interact, regulate, are contested and legitimated by multiple actors. But are they diverse and unstructured, or are ...they part of a recognizable order? And if the latter, what does this order look like? This collected volume explores these key questions while providing new perspectives on the role of law in times of digitality. The book compares six different areas of law that have been particularly exposed to global digitality, namely laws regulating consumer contracts, data protection, the media, financial markets, criminal activity and intellectual property law. By comparing how these very different areas of law have evolved with regard to cross-border online situations, the book considers whether cyberlaw is little more than "the law of the horse", or whether the law of global digitality is indeed special and, if so, what its characteristics across various areas of law are. The book brings together legal academics with expertise in how law has both reacted to and shaped cross-border, global Internet communication and their contributions consider whether it is possible to identify a particular mediality of law in the digital age. Examining whether a global law of digitality has truly emerged, this book will appeal to academics, students and practitioners of law examining the future of the law of digitality as it intersects with traditional categories of law.
