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  • Visual communication and cultural hybridization of the global society
    Plenković, Mario, 1947-2022
    Author explores the visual communication from the aspect of the visual possibilities of new technologies on the cultural development of global communication society. The work analyzed global visual ... communication search systems ( "Yahoo" and "Google") and their impact on cultural hybridization of global society during the XXIX. Olympic Games (Beijing, 2008). Research has shown that global visual communication is promoting a new "third hybrated cultural communicative dimension " of culture of Olympic games, sports, tourism, cultural heritage and civilization achievements. In conclusion, author points to the new opportunities of global visual communication, which opens numerous questions of cultural homogenization and domination of large and powerful visual culture in hybrated global society.
    Vir: Proceedings (Str. 11-15)
    Vrsta gradiva - prispevek na konferenci
    Leto - 2008
    Jezik - angleški
    COBISS.SI-ID - 12689686

vir: Proceedings (Str. 11-15)

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