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  • Consumer behavior : buying, having, and being
    Solomon, Michael R., 1956-
    Solomon goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to shape people's social experiences. This program will provide ... a better teaching and learning experience - for you and your students
    Vrsta gradiva - knjiga
    Izdaja - Thirteenth edition, global edition
    Založništvo in izdelava - Harlow, England : Pearson, [2020]
    Jezik - angleški
    ISBN - 978-1-292-31810-3; 1-292-31810-4
    COBISS.SI-ID - 59518723

Knjižnica Signatura – lokacija, inventarna št. ... Status izvoda
Fakulteta za organizacijske vede, Kranj K 659.4 SOLOMON M. R. Consumer izposojeno - na dom, rok vrnitve: nedoločen
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