Firn densification profiles are an important parameter for ice‐sheet mass balance and palaeoclimate studies. One conventional method of investigating firn profiles is using seismic refraction surveys, but these are difficult to upscale to large‐area measurements. Distributed acoustic sensing (DAS) presents an opportunity for large‐scale seismic measurements of firn with dense spatial sampling and easy deployment, especially when seismic noise is used. We study the feasibility of seismic noise interferometry (SI) on DAS data for characterizing the firn layer at the Rutford Ice Stream, West Antarctica. Dominant seismic energy appears to come from anthropogenic noise and shear‐margin crevasses. The DAS cross‐correlation interferometry yields noisy Rayleigh wave signals. To overcome this, we present two strategies for cross‐correlations: (a) hybrid instruments—correlating a geophone with DAS, and (b) stacking of selected cross‐correlation panels picked in the tau‐p domain. These approaches are validated with results derived from an active survey. Using the retrieved Rayleigh wave dispersion curve, we inverted for a high‐resolution 1D S‐wave velocity profile down to a depth of 100 m. The profile shows a “kink” (velocity gradient inflection) at ∼12 m depth, resulting from a change of compaction mechanism. A triangular DAS array is used to investigate directional variation in velocity, which shows no evident variations thus suggesting a lack of azimuthal anisotropy in the firn. Our results demonstrate the potential of using DAS and SI to image the near‐surface and present a new approach to derive S‐velocity profiles from surface wave inversion in firn studies. Plain Language Summary The density distribution (density change with depth) over tens of meters at the top of a glacier is an important feature of ice‐sheet mass balance and palaeoclimate research. It can be estimated using the empirical relationship between density and seismic P‐wave velocity. The P‐wave velocity can be measured using a seismic refraction survey with geophones and active sources. However, refraction seismic surveys are expensive for measurements over large areas. Distributed Acoustic Sensing (DAS) using fiber optic cables to detect seismic waves is an emerging dense spatial sampling seismic acquisition technology. It can be used in conjunction with seismic noise cross‐correlation to make large‐scale measurements easier and cheaper than with conventional geophones. We investigate the feasibility of this approach on Rutford Ice Stream, West Antarctica, and propose two approaches to improve DAS seismic‐noise cross‐correlation results. Surface waves are retrieved by seismic noise cross‐correlation and are used to estimate the S‐wave velocity structure. Our S‐velocity profile resembles an independently measured P‐velocity in‐shape and presents a velocity gradient inflection—related to changes in the snow compaction mechanism. We show that DAS and seismic noise interferometry can be used for future firn measurements, but also more generally in studies of the near‐surface. Key Points Distributed acoustic sensing (DAS) is used for the first time to derive the S‐wave velocity structure and anisotropy of the firn layer in Antarctica DAS seismic interferograms are greatly improved through selective stacking and cross‐correlation with a geophone Our method is suitable for large‐scale measurements and is feasible in the presence of ice lenses where refraction methods are inadequate