Pomen odnosov z javnostmi v lokalni skupnosti

Faculty of Economics and Business, Maribor (EPF)

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Pomen odnosov z javnostmi v lokalni skupnosti

Mumel, Damijan ; Bošnjak, Barbara

V neusmiljenem konkurenčnem boju ni dovolj, da organizacija proizvaja kakovostne izdelke. Prav tako pomembno je, da o njih, njihovih lastnostih in značilnostih komunicira s svojim okoljem. ... Komuniciranje je še posebej pomembno za storitvene organizacije, med katere spadajo tudi lokalne skupnosti. Kdo so javnosti lokalne skupnosti, kako so med seboj povezane in kako z njimi komunicirati, da bomo dosegli zastavljene cilje so vprašanja, ki se jih lotevata avtorja in bi si jih morala zastaviti vsaka lokalna skupnost.

Source: Teorija in praksa : revija za družbena vprašanja. - ISSN 0040-3598 (Letn. 38, št. 4, okt. 2001, str. 629-649)

Type of material - article, component part

Publish date - 2001

Language - slovenian

COBISS.SI-ID - 20902749

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Digital Library of the University of Maribor – DLUM
Repository of the University of Ljubljana – RUL

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Mumel, Damijan | Bošnjak, Barbara

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source: Teorija in praksa : revija za družbena vprašanja. - ISSN 0040-3598 (Letn. 38, št. 4, okt. 2001, str. 629-649)

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Year	Impact factor		Edition		Category		Classification
Year	JCR	SNIP	JCR	SNIP	JCR	SNIP	JCR	SNIP

Links to authors' personal bibliographies	Links to information on researchers in the SICRIS system
Mumel, Damijan	15314

Source: Personal bibliographies and: SICRIS

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