Blue ocean strategy : how to create uncontested market space and make the competition irrelevant

Jožef Stefan Institute, Lj. (IJS)

Blue ocean strategy : how to create uncontested market space and make the competition irrelevant

Kim, W. Chan ; Mauborgne, Renée

Type of material - review

Publication and manufacture - Boston (Mass.) : Harvard Business School Press, cop. 2005

Language - english

ISBN - 1-59139-619-0

COBISS.SI-ID - 7963420

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Q 0000001306 IN: 020060604 Q 1306 IN: 020060604	on loan - outside loan, due date: not specified

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Links to authors' personal bibliographies	Links to information on researchers in the SICRIS system
Kim, W. Chan
Mauborgne, Renée

Source: Personal bibliographies and: SICRIS

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