The satisfied customer : winners and losers in the battle for buyer preference

International School for Social and Business Studies, Celje (MFDPS)

The satisfied customer : winners and losers in the battle for buyer preference

Fornell, Claes

'The Satisfied Customer' is a clarion call to managers demonstrating the unheralded value of customer satisfaction with surprising statistics

Type of material - book ; adult, serious

Edition - 1st Palgrave Macmillan pbk. ed.

Publication and manufacture - New York : Palgrave Macmillan, 2008

Language - english

ISBN - 978-0-230-60406-3; 0-230-60406-4

COBISS.SI-ID - 12636321

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International School for Social and Business Studies, Celje	available - outside loan, loan period: 21 days

Call number – location, accession no. ...	Copy status
Knjižnica Mednarodne fakultete 65 FORNELL, C. The satisfied... IN: 000002342	available - outside loan, loan period: 21 days

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Fornell, Claes

Source: Personal bibliographies and: SICRIS

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