In the last decade, the Italian region Marche has consolidated a respectable position in the national and international panorama of tourist destinations. A region, that in building its territorial ...brand, has used its peculiar mix of past traditions and modern innovations to offer tourists a complex territorial product. This blend of natural, cultural and historical resources succeeds in appealing and attracting even the most demanding visitor. Purchasing goods during a holiday has always been a significant activity of the tourism macro- industry, both from the economical and experiential point of view. Within the variable framework of the tourism market, where destinations and operators have to adapt and enhance their offer to better attract their targets, analyzing how shopping could be a primary, secondary or ancillary reason for traveling, is a matter of crucial interest. Such travels can require short movements, typically one-day or week-end trips, but can also be characterized by a longer duration where other experiences, besides shopping, are combined. This phenomenon and its demand have historically involved Italy, a country that can rely on a diversified and high-quality offer that valorizes and combines traditions, expertise and local products along with the offer of big international brands. Among the various itineraries offered, the ones that connect places of tradition, industriousness and local craftsmanship to areas designated to prestigious fashion brands and clothing outlets, are of particular interest. The incorporation of shopping activities within a vivid framework of traditional entrepreneurial businesses is both a pleasant and advantageous experience. It represents the opportunity for a renewed exploration of the area and the rediscovery of the best local production companies. The objective of this work, through a field survey and interviews with tourists, entrepreneurs and workers of these sectors, is to investigate the phenomenon in its territorial consistency in order to understand if there is a substantial cause and effect relationship between the two sectors.
Cheese is one of the most used foods in the world. Each region has a large number of different types of cheese that are specific in their sensory characteristics. In Serbia, the local production of ...homemade cheeses has a centuries-long tradition and is an important part of the country's culinary heritage. Local cheeses that are produced all over Serbia represent an important part of our country's gastronomic and tourist offer. Knowledge of the sensory characteristics of local cheeses is crucial for the preservation and promotion of these products. Precisely for this reason, the main subject of this paper is the sensory evaluation of four local cheeses from the Pčinj district, in the south of Serbia. Sensory evaluation of quality was carried out by trained tasters, who had the task of evaluating the potential they have for the development of the gastronomic and tourist offer of this region. Four different types of cheese, with different tastes, smells and structures, were selected for the research. The main goal is to show the sensory characteristics of cheeses, in order to be able to notice the differences in their intensity of smell, bitterness and saltiness, as well as to evaluate their influence on the level of gastronomic and tourist offer of the Pčinj district.
The Impact of COVID-19 on Tourist Destinations in Romania Nancu, Dumitru; Mieila, Mihai; Manole, Andrei Marcel ...
Proceedings of the ... International Conference on Business Excellence,
07/2023, Volume:
17, Issue:
1
Journal Article
Peer reviewed
Open access
The period of the Covid 19 pandemic meant for the tourism industry a moment of general assessment of its own route. The plans and programs in which this industry was active at the time of the ...outbreak of the pandemic were closely related to the transformation of this industry into one that operates based on the principles of sustainability.
The decrease in the number of arrivals, the practical stoppage for a period of this economic sector, attracted by itself determinations regarding the value volumes of the decreases in economic indicators but also research for the possibilities of further development of this industry. It can thus be noted that at the level of Romania, the decrease in the number of arrivals was over 50% in 2020 compared to 2019. In addition, although the forecasts of the World Tourism Organization indicated a relatively quick return in 2021, this did not happen in Romania, the value level being in 2021 at approximately 70% compared to 2019.
The purpose of this article is to analyze the behavior of tourism demand and supply in the three periods, namely: pre-pandemic, pandemic and post-pandemic. The data are based on records from the National Institute of Statistics, as well as studies and research carried out on this topic. The conclusions of the determinations carried out are mainly related to the nature of isolated tourism observed during the pandemic, but also to the behavior of entrepreneurs in the sector who reacted immediately in the development of these areas.
Tourism began to grow relatively slowly throughout history, starting in the middle of the 20th century. Today, tourism as a whole has imposed itself as one of the most propulsive economic activities. ...For the Republic of Croatia, where tourism accounts for more than a fifth of the GDP of the national economy. The aim of this work is focused on the presentation of the potential and concept of tourism development of island tourism with an emphasis on the island of Krk, i.e., its most developed municipality of Malinska. The paper conducted an empirical investigation of local residents' attitudes about the elements of the tourism offer in the municipality of Malinska and the impact of tourism on its development. The purpose of this research, in the interpretation of the obtained results, is to find relevant answers at the level of the tourist destination of Malinska about the attitude of the local population towards tourism, towards phenomena in the environment of importance for tourism, towards the development of the tourist destination and the assessment of the offer and quality of the tourist offer. The general results of the research led to the conclusion that the tourism of the mentioned destination has progressed, but that there is still room for progress and development of the offer in order to build a more competitive and market-recognizable tourist product.
Purpose
The analysis of the current situation and the possibility of development of outdoor tourism on the island of Krk with the aim
of developing a tourist destination based on small and medium ...enterprises through the model of development concept is the
main objective of the research. The purpose of this dissertation is to research the development of a tourist destination, small and
medium enterprises, following the creation of a successful model that ensures the competitive advantage of the destination in
accordance with the new market demands and new trends in tourism with the aim of differentiating the tourist product. Since
the island of Krk has all the natural conditions for the development of outdoor tourism, it is necessary to implement a model
of the concept of outdoor tourism development at all levels of destination management and all stakeholders involved in the
creation of a tourist product.
For the implementation of the innovation, the existing system of destination management, the definition of objectives and
operational strategies is challenged. The primary importance of defining the model of the concept of development is based on
information and knowledge management in the future.
In accordance with the theme and purpose of the research, the aim of the research is to conduct a situation analysis and
determine the possibilities of outdoor tourism development in the sphere of entrepreneurship on the island of Krk, set goals
and proposals for innovative operational strategies and ways of managing development at all levels and innovate the tourism
product by creating a model of the concept of outdoor tourism development. The model of the concept of development, the
goal of this research, connects to the goals and innovation of the operational strategies as a set of dynamic activities that must
be used to transform the tourist destination as a carrier of change, to be ready to achieve competitiveness in a dynamic tourism
market in the function of development of small and medium enterprises.
Heritage Marketing in Tourism Sedmak, Gorazd
Studia universitatis hereditati,
06/2017, Volume:
5, Issue:
1
Journal Article
Peer reviewed
Open access
This paper addresses the concept of marketing in heritage. The basic idea of heritage marketing is to achieve a “fair” exchange between the supply and demand, which meets the needs/wishes of ...visitors/tourists and the interests of managers/providers of heritage, while at the same time preserving the physical and symbolic value of the heritage.
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