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Management blagovnih znamkVukovič, Goran ; Kregar Brus, AleksandraType of material - scientific monograph ; adult, seriousEdition - 1. izd.Publication and manufacture - Celje : Visoka komercialna šola, 2008Language - slovenianISBN - 978-961-6603-71-3COBISS.SI-ID - 242120192
Author
Vukovič, Goran |
Kregar Brus, Aleksandra
Other authors
Završnik, Bruno |
Ovsenik, Marija |
Devetak, Gabrijel
Topics
Marketing |
Blagovne znamke |
management |
inovacije |
globalizacija |
kakovost |
blagovne znamke |
industrijska lastnina |
informacijski sistemi |
ansoff matrika |
pospeševanje prodaje |
ciljni trgi |
PEST |
ciljni potrošniki |
psihologija potrošnika |
SWOT |
trženjski splet
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Brežice o 0000000033 VUKOVIČ G. Management ... IN: 0132434 Brežice o 33 VUKOVIČ G. Management ... IN: 0132434 |
available - outside loan, loan period: 14 days
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Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Vukovič, Goran | 13811 |
Kregar Brus, Aleksandra | 90795 |
Završnik, Bruno | 11974 |
Ovsenik, Marija | 10174 |
Devetak, Gabrijel | 15058 |
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