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Marketing theory challenges in transitional societiesInternational Scientific Conference Marketing Theory Challenges in Transitional Societies (3 ; 2009 ; Maribor)Type of material - proceedings of conference contributions ; adult, seriousPublication and manufacture - Maribor : Faculty of Economics and Business, Institute of Marketing, 2009Language - englishISBN - 978-961-6354-95-0COBISS.SI-ID - 63361537
Author
International Scientific Conference Marketing Theory Challenges in Transitional Societies
Other authors
Mumel, Damijan |
Pisnik Korda, Aleksandra, 1972- |
Iršič, Matjaž |
Jurše, Milan |
Snoj, Boris |
Završnik, Bruno |
Faculty of Economics and Business |
Institute of Marketing |
Maribor
Topics
Marketing |
Tranzicijska podjetja |
Izziv |
Mednarodna posvetovanja |
Tržna družba |
Družbena struktura |
Orientacija |
Mednarodna posvetovanja |
Tržni mehanizmi |
Organizacijska struktura |
Tranzicijske države |
Mednarodna posvetovanja |
marketing |
trženje |
teorija |
tranzicija |
družba |
tržne raziskave |
ekonomika prehoda |
podjetje |
predstava |
korporacije |
družbena odgovornost |
strategija trženja |
interakcije |
zaposlenost |
znanje |
aktivnosti |
globalizacija |
tehnološki razvoj |
kupci |
potrošnik |
poraba |
mediji |
trg |
organizacijska kultura |
organizacijske strukture |
blagovne znamke |
image |
storitve |
konference |
zborniki
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Študijska knjižnica |
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Študijska knjižnica M 0000030917 IN: 1215433 Študijska knjižnica M 30917 IN: 1215433 |
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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DRS, in which the journal is indexed
Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
---|---|
Mumel, Damijan | 15314 |
Pisnik Korda, Aleksandra, 1972- | 19610 |
Iršič, Matjaž | 12582 |
Jurše, Milan | 04487 |
Snoj, Boris | 03751 |
Završnik, Bruno | 11974 |
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