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Business strategy : an introductionCampbell, David, 1963- ; Stonehouse, George ; Houston, Bill, 1928-Type of material - textbookEdition - 2nd ed.Publication and manufacture - Oxford [etc.] : Butterworth-Heinemann, 2002Language - englishISBN - 0-7506-5569-0COBISS.SI-ID - 13182438
Author
Campbell, David, 1963- |
Stonehouse, George |
Houston, Bill, 1928-
Topics
Business planning |
Strategic planning |
strateški management |
strategija |
poslovna strategija |
podjetje |
pristojnost |
dejavnost |
človeški kapital |
finančna analiza |
uspešnost poslovanja |
indikatorji |
proizvodi |
trg |
poslovno okolje |
konkurenca |
konkurenčne prednosti |
znanje |
kvaliteta |
benchmarking |
TQM |
globalizaciija |
družbena odgovornost |
etika |
strategic management |
strategy |
business strategy |
enterprises |
competence |
activities |
human capital |
financial analysis |
business efficiency |
indicators |
products |
market |
business environment |
competition |
competitive advantage |
knowledge |
quality |
benchmarking |
TQM |
social responsibility |
ethics |
ethics
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Univerzitetna knjižnica 0000000658 CAMPBELL, D. Business IN: 01000008567 Univerzitetna knjižnica 658 CAMPBELL, D. Business IN: 01000008567 |
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