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Strategic electronic marketing : managing e-businessKleindl, Brad Alan, 1955-Type of material - textbookEdition - 2nd ed.Publication and manufacture - Mason (Ohio) [etc.] : Thomson/South-Western, cop. 2003Language - englishISBN - 0-324-17893-XCOBISS.SI-ID - 13437926
Author
Kleindl, Brad Alan, 1955-
Topics
Telemarketing |
Database marketing |
trženje |
strategija trženja |
elektronsko trženje |
informacijska tehnologija |
Internet |
preskrbovalne verige |
management |
elektronsko poslovanje |
promocija |
trg |
informacijski sistemi |
kadri |
kariera |
marketing |
marketing strategy |
electronic marketing |
information technology |
Internet |
supply chain |
management |
electronic commerce |
promotion |
market |
information systems |
personnel |
career |
career
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Univerzitetna knjižnica |
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Univerzitetna knjižnica 339.138 KLEINDL BRAD ALAN Strategic IN: 01000010605 Univerzitetna knjižnica 339.138 KLEINDL BRAD ALAN Strategic IN: 01000010605 |
available - outside loan, loan period: 21 days
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