Marketing finance : turning marketing strategies into shareholder value

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Marketing finance : turning marketing strategies into shareholder value

Ward, Keith, 1949-

Type of material - profess. monogr

Publication and manufacture - Oxford ; Burlington (MA) : Butterworth-Heinemann, 2004

Language - english

ISBN - 0-7506-5770-7

COBISS.SI-ID - 14294502

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Ward, Keith, 1949-

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Univerzitetna knjižnica	available - outside loan, loan period: 21 days

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Univerzitetna knjižnica 339.138 WARD, K. Marketing IN: 01000012741	available - outside loan, loan period: 21 days

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Ward, Keith, 1949-

Source: Personal bibliographies and: SICRIS

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