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  • Strategic management for hospitality and tourism
    Okumus, Fevzi ; Altinay, Levent ; Chathoth, Prakash
    Strategic Management for Hospitality and Tourism is a vital text for all those studying cutting edge theories and views on strategic management. Unlike other textbooks in this area, it goes further ... than merely contextualising strategic management for hospitality and tourism, and avoids using a prescriptive or descriptive approach. It looks instead at the latest in strategic thinking and theories and provides critical and analytical discussion as to how and if these models and theories can be applied to the industry, within specific contexts such as culture, profit and non-profit organisations.
    Type of material - book ; adult, serious
    Publication and manufacture - Abingdon ; New York : Routledge, 2013
    Language - english
    ISBN - 978-0-7506-6522-3
    COBISS.SI-ID - 1539159236

Call number – location, accession no. ... Copy status Reservation
Čitalnica FTŠ
338.48 OKUMUS FEVZI Strategic
IN: 05000014989
Čitalnica FTŠ
338.48 OKUMUS FEVZI Strategic
IN: 05000014989
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