Basic marketing : a global-managerial approach

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Basic marketing : a global-managerial approach

Perreault, William D., Jr. ; Maccarthy, Edmund Jerome

Type of material - textbook

Edition - 12th ed., international student ed.

Publication and manufacture - Chicago [etc.] : Irwin : Times Mirror, 1996

Language - english

ISBN - 0-256-13990-3; 0-256-20687-2

COBISS.SI-ID - 3446556

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Perreault, William D., Jr. | Maccarthy, Edmund Jerome

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Univerzitetna knjižnica	available - outside loan, loan period: 21 days

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Univerzitetna knjižnica 339.138 PERREAULT, W. D. Basic IN: 01000001992	available - outside loan, loan period: 21 days

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