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Consumer behaviorBlackwell, Roger D. ; Miniard, Paul W. ; Engel, James F.Type of material - textbookEdition - 9th ed.Publication and manufacture - Ft. Worth (TX) [etc.] : Harcourt College Publishers, cop. 2001Language - englishISBN - 0-03-021108-5COBISS.SI-ID - 5104412
Author
Blackwell, Roger D. |
Miniard, Paul W. |
Engel, James F.
Topics
Consumer behavior |
Marketing research |
Potrošniki |
Zadovoljevanje |
Učbeniki za visoke šole |
Potrošniki |
Vedenje |
Psihologija potrošnikov |
Potrošniški interesi |
Ključna porazdelitev |
Učbeniki za visoke šole |
Potrošniki |
Tržna miselnost |
Determinante |
Razum |
Odločanje |
Učbeniki za visoke šole |
potrošnik |
poraba |
marketing |
trženje |
trg |
tržne raziskave |
psihologija potrošnika |
vedenje |
mišljenje |
odločanje |
uspešnost
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Kabineti FTŠ 0000000339 BLACKWELL, R. D. CONSUMER IN: 05000004829 Kabineti FTŠ 339 BLACKWELL, R. D. CONSUMER IN: 05000004829 |
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Univerzitetna knjižnica 658.8 BLACKWELL, R. D. Consumer IN: 01000004197 Univerzitetna knjižnica 658.8 BLACKWELL, R. D. Consumer IN: 01000004197 |
on loan - outside loan, due date: 06.09.2024
Expected to be available after: 09.09.2024 (1. in queue) |
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