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Retail marketing managementGilbert, DavidType of material - textbookPublication and manufacture - London : Financial Times/Prentice Hall, 1999Language - englishISBN - 0-273-63019-9COBISS.SI-ID - 10603494
Author
Gilbert, David
Topics
Retail trade |
Marketing |
Management |
Marketing |
Management |
Učbeniki za visoke šole |
Študije primerov |
Marketing |
Trgovina na drobno |
Marketing miks |
Učbeniki za visoke šole |
Študije primerov |
Marketing |
Tržni odnosi |
Tržna miselnost |
Učbeniki za visoke šole |
Študije primerov |
trgovina |
prodaja na drobno |
trženje |
marketing |
management |
potrošnik |
psihologija potrošnika |
storitve |
kvaliteta |
marketing mix |
marketinški splet |
planiranje |
lokacija |
blagovne znamke |
etika |
internacionalizacija |
futurologija |
učbeniki |
primeri |
case study |
trade |
retail trade |
marketing |
management |
consumer |
consumer psychology |
services |
quality |
marketing mix |
planning |
location |
trademarks |
ethics |
internationalization |
futurology |
case study |
case study
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University of Novo mesto |
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Fakulteta za ekonomijo in informatiko 339.13 GILBERT, D. Retail marketing IN: 000004837 Fakulteta za ekonomijo in informatiko 339.13 GILBERT, D. Retail marketing IN: 000004837 |
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Database name | Field | Year |
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Gilbert, David | ![]() |
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