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Ekonomsko-poslovna fakulteta, Maribor (EPF)
POSLOVALNI ČAS/ IZPOSOJA NA DOM: Ponedeljek, Sreda, Petek 8.30 - 14.00. Torek, Četrtek 8.30 - 17.00. ČITALNICA: Ponedeljek, Torek, Sreda, Četrtek 8.30 - 17.00, Petek 8.30 - 14.00. Poletni poslovalni čas (julij-avgust) / Knjižnica in čitalnica: torek in četrtek 9.00 - 14.00.
  • The case of perceived value of mobile phones
    Pisnik Korda, Aleksandra ; Snoj, Boris
    Delivering superior value to customers is considered one of the most popular concepts among business managers and academia in the recent years. There are numerous factors affecting perceived product ... value. The authors focused on two of them: perceived quality and perceived risks. Based on literature and their own findings, authors designed the conceptual model and tested it with the method of structural equation modelling. Authors found out that among researched factors statistically significant relationships exist.
    Vir: From transition to development : globalisation and political economy of development in transition economies : conference proceedings. Part 1-2 (Zv. 2, str. 789-798)
    Vrsta gradiva - prispevek na konferenci
    Leto - 2004
    Jezik - angleški
    COBISS.SI-ID - 7734044

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