The aim of this article is to analyse the experiences gained by tourists visiting one of the most visited protected areas in Poland—the Tatra National Park (TNP). The authors focused on the following ...question: does the natural heritage of the national park affect visitors’ unique experiences or is environmentally valuable area not important for their experiences? This article uses mixed quantitative (Text Mining, co-occurrence network analysis) and qualitative (narratives research) methods. Data for analysis—revives posted by users between April 2011 and September 2019—were downloaded from TripAdvisor.co.uk. Reviews on TripAdvisor indicate that the most important for visiting tourists were the experiences of physical activity. This confirms the trend of maintaining health and the desire to regenerate physical strength. The group of reviews related to connection to nature experiences is extremely small, which indicates that tourists probably did not come to TNP as a result of a preference for experiences related to ecological awareness. Some tourists felt tension, which indicates that the carrying capacity was exceeded. There is a doubt as to whether tourists who want to engage in physical activity must necessarily visit the area with the highest degree of nature protection.
Abstract This article aims to (1) identify guests’ memorable experiences based on reviews posted on TripAdvisor, (2) identify the differences in memorable experiences due to hotel location, ...evaluation on TripAdvisor and consumer sentiment. The study used quantitative methods: text mining, topic modelling, and sentiment analysis. All reviews (n = 34,992) for all Warsaw hotels included on TripAdvisor (N = 99) were analysed. Seven topics of memorable experiences were identified via Latent Dirichlet Allocation analysis: five were very positive and two very negative. The content analysis of those topics allowed us to extract six positive factors which include: (1) view from the floor, (2) hotel staff and service, (3) breakfast and restaurant, (4) location and atmosphere, (5) pool, lounge, gym and spa, (6) price (value for money), as well as two negative factors: (1) noise at night, (2) booking and check-in. In addition, it was found that memorable hotel experiences differ depending on the location of the hotel in the city.
Rynek turystyczny wyjątkowo silnie zareagował na ograniczenia podróży i działalności gospodarczej, które zostały wprowadzone w celu zahamowania zachorowań w czasie pandemii COVID-19. Konsumenci, w ...tym turyści, z obawy o swoje zdrowie zmienili decyzje dotyczące wyjazdów wakacyjnych. Bardzo ważna okazała się wówczas oferta parków narodowych. Celem artykułu jest próba oceny zmian produktu turystycznego w polskich parkach narodowych, będących wynikiem pandemii COVID-19. Dla zobrazowania sytuacji w poszczególnych etapach restrykcji i ograniczeń uprawiania turystyki wykorzystano studium wielu przypadków działań wprowadzonych w polskich parkach narodowych. Posłużono się metodą analizy porównawczej, której efektem jest katalog przykładów działań w zakresie produktu turystycznego. Należą do nich działania, które po stronie popytu pozwoliły na rekreację i wypoczynek turystom potrzebującym w wyniku pandemii kontaktu z naturą, a po stronie podaży ujawniły kreatywność i innowacyjność w tworzeniu nowych form produktu turystycznego. We wnioskach wskazano również na fakt, że nowe, wirtualne formy produktu turystycznego mogą wspierać ochronę przyrody w parkach narodowych poprzez zwiększanie świadomości ekologicznej oraz substytucję tradycyjnego zwiedzania parków na rzecz wirtualnych form produktu turystycznego.
Zabytki architektury stanowią ważną grupę walorów turystycznych i mogą wpływać na motywacje turystów do odwiedzenia konkretnych miejsc. Artykuł prezentuje charakterystykę stylu gotyckiego na ...podstawie jego najwyższego osiągnięcia, jakim jest katedra. Celem opracowania jest sprawdzenie, czy współcześni turyści odnoszą się do budowli katedralnych jako symbolu stylu gotyckiego i czy to odniesienie znajduje odzwierciedlenie w opiniach na portalu TripAdvisor. Można zatem postawić pytanie, czy katedry gotyckie stanowią motywację do odwiedzenia konkretnego miasta. Zastosowano metodę badawczą desk research (analizę danych zastanych). Analizując opinie na temat wybranych zabytków, którymi są polskie katedry gotyckie we Wrocławiu, Krakowie i Poznaniu, można uznać, że u osób, które podzieliły się wrażeniami na portalu TripAdvisor, gotycki charakter obiektu zauważany jest tylko w 6% ocenianych wpisów. Najwięcej odniesień do gotyku znalazło się w opiniach o katedrze we Wrocławiu (12%), następnie o katedrze w Poznaniu (4%), a zaskoczeniem jest fakt, że odniesienie do gotyku nie pojawiło się w żadnej opinii zamieszczonej przez turystów odwiedzających katedrę w Krakowie.
Tourist attractiveness of many areas in Poland is based on exceptional natural values, especially those protected by national parks. Recreation opportunities offered by national parks proved to be ...important during the COVID-19 pandemic, when the conditions for tourism changed. Many tourists gave up previously planned trips abroad in favour of staying in Poland. This raises the question whether tourists visiting national parks during the pandemic rested in compliance with the principles of sustainable tourism. The article is an attempt to diagnose changes caused by the influence of the COVID-19 pandemic on sustainable tourism by analysing the case of national parks in Poland. The article presents: a) a diagnosis of changes triggered at different stages of restrictions introduced by the government to prevent the spread of the pandemic; b) a forecast of how the pandemic may affect the development of tourism in terms of supply (tourist companies, hotels, catering, attractions) and demand (tourists). The summary provides recommendations for national parks, which can be helpful in achieving sustainable tourism objectives.
As a result of the global COVID-19 pandemic, we are facing challenges of the social and economic crisis. Its effects are difficult to estimate, but the impact on the tourism industry is undeniable. ...This is also true of the behavior of consumers of tourism services, whose attitudes towards travel are likely to change radically. The aim of the study presented in this article is to determine how Polish tourists have changed their travel plans and the way they organize their travels during and after the COVID-19 pandemic. The authors argue that the pandemic is an inhibitor of tourist activity. Data for the study were collected using an online pilot survey of 190 Polish adults. The first part of the questionnaire included general demographic questions about the respondents. The main part was divided into three sections related to COVID-19 and regarding: 1) changes in their occupational status and financial well-being, 2) their travel plans, and 3) their willingness to use peer-to-peer accommodation (e.g. Airbnb). The results show that the pandemic is not only an inhibitor of tourist activity, but can also trigger the substitution effect in the tourism market. Potential tourists can choose not to buy tourism services and instead spend their money on other forms of leisure (“external” substitution outside the tourist market) or can choose a more competitively priced tourism service (“internal” substitution). The COVID-19 pandemic has negatively affected the financial well-being and occupational status of some respondents and the vast majority of respondents have had to modify or cancel their holiday plans. While the pandemic may help to stimulate domestic tourism, the preference for self-organized holiday trips, expressed by the respondents, herald further problems of tour operators. Although the financial well-being of many respondents has deteriorated, the number of those interested in cheaper accommodation for future trips was much smaller compared to those who reported such a preference before the pandemic.
The purpose of the study was to analyze the role of the Renaissance in Poland and the way it is reflected in tourists’ reviews. The authors focused in particular on tourists’ awareness concerning the ...importance of three major Renaissance landmarks located in three Polish cities, namely the Wawel Royal Castle in Cracow, the Town Hall in Poznań and the Old Town in Zamość. Methods used in the empirical part include an analysis of reviews posted on the TripAdvisor website by Polish tourists who have visited these sites, taking into account the historical conditions underlying the development of the Renaissance in Poland and its characteristic features. The authors used the desk research method. The pilot study described in the article is an introduction to further, in-depth qualitative research. The results indicate that only 10% of all tourists’ reviews referred to the Renaissance character of the sites. The reviews indicate that most tourists lack a solid knowledge of history and architecture, and were most likely not inspired to visit the analyzed sites because of their links to the Renaissance. No reviews were found demonstrating any personal background in history or suggesting that the Renaissance was the reason for visiting these particular sites. So far, references to the Renaissance in tourists’ reviews of Polish landmarks have not been discussed in the literature. The article can, therefore, be regarded as a first contribution to the study of this issue.