This book introduces a unique and innovative perspective for the study of international business networking, emphasising interpretation, learning by doing, trust and co-operation in the international ...business community.
The book introduces a unique and innovative perspective for the study of international business networking. In contrast to the standard construction of models for optimal strategic decision-making, ...the essays in this book emphasise interpretation, learning by doing, trust and co-operation in the international business community. The editors focus upon business relationships within and between firms as well as the importance of middle management in the international arena.
