With cases studies used throughout to help illustrate the more general points, this is an analysis of the most important characteristics of television dialogue, with a focus on fictional television. ...The book illustrates how we can fruitfully and systematically analyse the language of television.
This book redresses the balance of reality shows and the program format as a central mode of business and culture in the new television landscape. It explores topics such as reality TV, makeover ...programs, sitcoms, talent shows, fiction serials, broadcaster management policies, production decision chains and audience participation processes.
World Television Straubhaar, Joseph D
2007, 2007-05-18, 2007-05-01
eBook
This new assessment of the interdependence of television across cultures and nations brings together the most current research and theories on the subject. By examining recent devlopments in the ...world system of television as well as some of the theories of culture, industry, genre, and audience, the author brings new insights to the topic. The author argues that television is being simultaneously globalized, regionalized, nationalized, and even localized the book therefore looks at all these levels of operation. Drawing on both quantative and cultural studies perspectives, the author provides a new model which attempts to move beyond the current controversies about dependency and globalization.
This collection of new work on the philosophical importance of television starts from a model for reading films proposed by Stanley Cavell, whereby film in its entirety—actors and production ...included—brings its own intelligence to its realization. In turn, this intelligence educates us as viewers, leading us to recognize and appreciate our individual cinephilic tastes, and to know ourselves and each other better. This reading is even more valid for TV series. Yet, in spite of the progress of film-philosophy, there has been a paucity of concurrent analysis of the ethical stakes, the modes of expressiveness, and the moral education involved in television series. Perhaps most conspicuously, there has been a lack of focus on the experience of the viewer. Cavell highlighted popular cinema's capacity to create a common culture for millions. This power has become dispersed across other bodies of work and practices, most notably TV series, which have largely appropriated the responsibility of widening the perspectives of their publics, a role once associated with the silver screen. Just as Cavell's reading of films involved moral perfectionism in its intent, this project is also perfectionist, extending a similar aesthetic and ethical method to readings of the small screen. Because TV series are works that are public and thus shared, and often global in reach, they fulfil an educational role—whether intended or not—and one that enables viewers to anchor and appreciate the value of their everyday experiences. Contributions from: William Rothman, Martin Shuster, Elisabeth Bronfen, Hugo Clémot, David LaRocca, Jeroen Gerrits, Stephen Mulhall, Michelle Devereaux, Thibaut de Saint-Maurice, Hent de Vries, Catherine Wheatley, Byron Davies, Sandra Laugier, Paul Standish, Robert Sinnerbrink.
In 1970, ABC, CBS, and NBC--the "Big Three" of the pre-cable television era--discovered the feminist movement. From the famed sit-in at Ladies Home Journal to multi-part feature stories on the ...movement's ideas and leaders, nightly news broadcasts covered feminism more than in any year before or since, bringing women's liberation into American homes. In Watching Women's Liberation, 1970: Feminism's Pivotal Year on the Network News , Bonnie J. Dow uses case studies of key media events to delve into the ways national TV news mediated the emergence of feminism's second wave. First legitimized as a big story by print media, the feminist movement gained broadcast attention as the networks eagerness to get in on the action was accompanied by feminists efforts to use national media for their own purposes. Dow chronicles the conditions that precipitated feminism's new visibility and analyzes the verbal and visual strategies of broadcast news discourses that tried to make sense of the movement. Groundbreaking and packed with detail, Watching Women's Liberation, 1970 shows how feminism went mainstream--and what it gained and lost on the way.
In this provocative analysis of screen industries in China, Hong Kong, Taiwan, and Singapore, Michael Curtin delineates the globalizing pressures and opportunities that since the 1980s have ...dramatically transformed the terrain of Chinese film and television, including the end of the cold war, the rise of the World Trade Organization, the escalation of democracy movements, and the emergence of an East Asian youth culture. Reaching beyond national frameworks, Curtin examines the prospect of a global Chinese audience that will include more viewers than in the United States and Europe combined. He draws on in-depth interviews with a diverse array of media executives plus a wealth of historical material to argue that this vast and increasingly wealthy market is likely to shake the very foundations of Hollywood's century-long hegemony.
Envisioning Socialism examines television and the power it exercised to define the East Germans' view of socialism during the first decades of the German Democratic Republic. In the first book in ...English to examine this topic, Heather L. Gumbert traces how television became a medium prized for its communicative and entertainment value. She explores the difficulties GDR authorities had defining and executing a clear vision of the society they hoped to establish, and she explains how television helped to stabilize GDR society in a way that ultimately worked against the utopian vision the authorities thought they were cultivating.
During the fertile decade 1955–65 the television institution emerged in a form which would be familiar for the next half century: this book attends to two aspects of its formation. The first entails ...the production strategies, programmes, schedules, and emergent generic modes as these were invented through a process of trial and error, allied to a close attention to building the mass audience – in short the question of how television invented itself. The second aspect concerns the place of women and the concept ‘feminine’ in the new institution. Television offered women access to the public sphere in ways that were potentially disruptive to the order prevailing in mid-1950s Britain. Apart from new employment opportunities, images of women and definitions of the feminine were purveyed nightly to a heterogeneous audience of millions, an audience that was itself under construction throughout the period. Through close attention to three discrete areas of programming (women’s programmes, news and current affairs, and popular drama), the book aims to convey a sense of the excitement entailed in establishing the institution and to ask where and how it may have posed challenges to the prevailing patriarchal hegemony. Hence the productive interplay of two terms, television and the feminine, both of which were evolving rapidly during the period, is explored in the context of the contemporary discursive climate.
Entertainment-Education and Social Change introduces readers to entertainment-education (E-E) literature from multiple perspectives. This distinctive collection covers the history of ...entertainment-education, its applications in the United States and throughout the world, the multiple communication theories that bear on E-E, and a range of research methods for studying the effects of E-E interventions. The editors include commentary and insights from prominent E-E theoreticians, practitioners, activists, and researchers, representing a wide range of nationalities and theoretical orientations.
Examples of effective E-E designs and applications, as well as an agenda for future E-E initiatives and campaigns, make this work a useful volume for scholars, educators, and practitioners in entertainment media studies, behavior change communications, public health, psychology, social work, and other arenas concerned with strategies for social change. It will be an invaluable resource book for members of governmental and non-profit agencies, public health and development professionals, and social activists.
Contents: Preface. Part I: History and Theory. A. Singhal, E.M. Rogers, The Status of Entertainment-Education Worldwide. D. Poindexter, A History of Entertainment-Education, 1958-2000. P.T. Poitrow, E. de Fossard, Entertainment-Education as a Public Health Intervention. M. Sabido, The Origins of Entertainment-Education. A. Bandura, Social Cognitive Theory for Personal and Social Change by Enabling Media. W.J. Brown, B.P. Fraser, Celebrity Identification in Entertainment-Education. S. Sood, T. Menard, K. Witte, The Theory Behind Entertainment-Education. Part II: Research and Implementation. S. Usdin, A. Singhal, T. Shongwe, S. Goldstein, A. Shabalala, No Short Cuts in Entertainment-Education: Designing Soul City Step-by-Step. W.N. Ryerson, N. Teffera, Organizing a Comprehensive National Plan for Entertainment-Education in Ethiopia. B.S. Greenberg, C.T. Salmon, D. Patel, V. Beck, G. Cole, Evolution of an E-E Research Agenda. V. Beck, Working With Daytime and Prime-Time Television Shows in the United States to Promote Health. M. Bouman, Entertainment-Education Television Drama in the Netherlands. M.J. Cody, S. Fernandes, H. Wilkin, Entertainment-Education Programs of the BBC and BBC World Service Trust. A.C. La Pastina, D.S. Patel, M. Schiavo, Social Merchandizing in Brazilian Telenovelas. E.M. Rogers, Delivering Entertainment-Education Health Messages Through the Internet to Hard-to-Reach U.S. Audiences in the Southwest. Part III: Entertainment-Education Interventions and Their Outcomes. R.A. Abdulla, Entertainment-Education in the Middle East: Lessons From the Egyptian Oral Rehydration Campaign. Y. Yaser, The Turkish Family Health and Planning Foundation's Entertainment-Education Campaign. N. McKee, M. Aghi, R. Carnegie, N. Shahzadi, Cartoons and Comic Books for Changing Social Norms: Meena, the South Asian Girl. A. Singhal, D. Sharma, M.J. Papa, K. Witte, Air Cover and Ground Mobilization: Integrating Entertainment-Education Broadcasts With Community Listening and Service Delivery in India. A. Singhal, Entertainment-Education Through Participatory Theater: Freirean Strategies for Empowering the Oppressed. T. Tufte, Soap Operas and Sense-Making: Mediations and Audience Ethnography. J.D. Storey, T.L. Jacobson, Entertainment-Education and Participation: Applying Habermas to a Population Program in Nepal. Epilogue.